Copywriter Jobs

Copywriter
UK

The median Copywriter salary in the UK is £26,500 per year, according to job vacancies posted during the 6 months leading to 20 September 2024.

The table below provides salary benchmarking and summary statistics, comparing them to the same period in the previous two years.

6 months to
20 Sep 2024
Same period 2023 Same period 2022
Rank 787 808 1174
Rank change year-on-year +21 +366 -143
Permanent jobs requiring a Copywriter 18 4 21
As % of all permanent jobs advertised in the UK 0.022% 0.006% 0.014%
As % of the Job Titles category 0.023% 0.007% 0.014%
Number of salaries quoted 18 4 14
10th Percentile - £31,700 £45,000
25th Percentile £22,000 £32,375 £50,000
Median annual salary (50th Percentile) £26,500 £36,750 £57,500
Median % change year-on-year -27.89% -36.09% +43.75%
75th Percentile £29,688 £43,125 £58,750
90th Percentile £34,125 £48,750 -
UK excluding London median annual salary £25,500 - £57,500

All Permanent IT Job Vacancies
UK

For comparison with the information above, the following table provides summary statistics for all permanent IT job vacancies. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of permanent jobs in our overall sample.

Permanent vacancies in the UK with a recognized job title 78,816 60,475 146,850
% of permanent jobs with a recognized job title 95.49% 94.54% 95.52%
Number of salaries quoted 44,448 44,203 82,221
10th Percentile £30,000 £32,500 £32,500
25th Percentile £40,000 £43,750 £44,186
Median annual salary (50th Percentile) £55,000 £60,000 £60,000
Median % change year-on-year -8.33% - +9.09%
75th Percentile £73,750 £80,000 £80,000
90th Percentile £92,500 £97,500 £97,290
UK excluding London median annual salary £50,000 £52,500 £52,500
% change year-on-year -4.76% - +5.00%

Copywriter
Job Vacancy Trend

Job postings that featured Copywriter in the job title as a proportion of all IT jobs advertised.

Job vacancy trend for Copywriter in the UK

Copywriter
Salary Trend

3-month moving average salary quoted in jobs citing Copywriter.

Salary trend for Copywriter in the UK

Copywriter
Salary Histogram

Salary distribution for jobs citing Copywriter over the 6 months to 20 September 2024.

Salary histogram for Copywriter in the UK

Copywriter
Top 10 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Copywriter within the UK over the 6 months to 20 September 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
England -2 18 £26,500 -27.89% 5
UK excluding London - 16 £25,500 - 5
North of England - 8 £27,500 - 3
East Midlands - 6 £22,000 - 1
Midlands - 6 £22,000 - 1
North West - 5 £27,500 - 3
Yorkshire - 3 £30,000 -
London +25 2 £45,000 +22.45% 1
Work from Home - 2 £25,500 - 4
East of England - 2 £25,500 -

Copywriter Skill Set
Top 21 Co-occurring Skills and Capabilities

For the 6 months to 20 September 2024, Copywriter job roles required the following skills and capabilities in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads featuring Copywriter in the job title.

1 16 (88.89%) SEO
2 15 (83.33%) Marketing
3 12 (66.67%) Blog
4 10 (55.56%) Social Media
5 8 (44.44%) Copywriting
6 6 (33.33%) Google Analytics
6 6 (33.33%) Analytics
6 6 (33.33%) Google
7 5 (27.78%) E-Commerce
7 5 (27.78%) B2B
7 5 (27.78%) B2C
8 4 (22.22%) Algorithms
8 4 (22.22%) Content Writing
9 2 (11.11%) Self-Motivation
9 2 (11.11%) Facebook
9 2 (11.11%) Twitter
9 2 (11.11%) Digital Marketing
10 1 (5.56%) Finance
10 1 (5.56%) Advertising
10 1 (5.56%) Asset Management
10 1 (5.56%) Collaborative Working

Copywriter Skill Set
Co-occurring Skills and Capabilities by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Cloud Services
1 6 (33.33%) Google Analytics
General
1 15 (83.33%) Marketing
2 1 (5.56%) Advertising
2 1 (5.56%) Finance
Miscellaneous
1 12 (66.67%) Blog
2 10 (55.56%) Social Media
3 4 (22.22%) Algorithms
4 2 (11.11%) Self-Motivation
Processes & Methodologies
1 16 (88.89%) SEO
2 8 (44.44%) Copywriting
3 6 (33.33%) Analytics
4 5 (27.78%) B2B
4 5 (27.78%) B2C
4 5 (27.78%) E-Commerce
5 4 (22.22%) Content Writing
6 2 (11.11%) Digital Marketing
7 1 (5.56%) Asset Management
7 1 (5.56%) Collaborative Working
Vendors
1 6 (33.33%) Google
2 2 (11.11%) Facebook
2 2 (11.11%) Twitter