Marketing Jobs in the West Midlands

Marketing
England > West Midlands

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in the West Midlands. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 14 May 2024 with a comparison to the same period over the previous 2 years.

6 months to
14 May 2024
Same period 2023 Same period 2022
Rank 62 109 48
Rank change year-on-year +47 -61 +30
Permanent jobs citing Marketing 270 181 395
As % of all permanent jobs advertised in the West Midlands 3.66% 2.86% 5.38%
As % of the General category 6.34% 3.76% 8.60%
Number of salaries quoted 209 101 170
10th Percentile £24,900 £32,500 £32,450
25th Percentile £30,000 £35,500 £35,740
Median annual salary (50th Percentile) £40,000 £45,000 £46,500
Median % change year-on-year -11.11% -3.23% -7.00%
75th Percentile £60,000 £65,000 £67,500
90th Percentile £74,500 £76,250 £95,000
England median annual salary £45,000 £55,000 £55,000
% change year-on-year -18.18% - -

All General Skills
West Midlands

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the West Midlands with a requirement for common skills.

Permanent vacancies with a requirement for common skills 4,257 4,820 4,595
As % of all permanent jobs advertised in the West Midlands 57.77% 76.10% 62.59%
Number of salaries quoted 3,018 2,213 2,873
10th Percentile £25,500 £29,750 £30,310
25th Percentile £32,500 £37,500 £36,662
Median annual salary (50th Percentile) £47,500 £52,500 £47,750
Median % change year-on-year -9.52% +9.95% +1.06%
75th Percentile £62,500 £67,500 £63,750
90th Percentile £75,000 £77,500 £77,500
England median annual salary £52,500 £60,000 £60,000
% change year-on-year -12.50% - +4.35%

Marketing
Job Vacancy Trend in the West Midlands

Job postings citing Marketing as a proportion of all IT jobs advertised in the West Midlands.

Job vacancy trend for Marketing in the West Midlands

Marketing
Salary Trend in the West Midlands

3-month moving average salary quoted in jobs citing Marketing in the West Midlands.

Salary trend for Marketing in the West Midlands

Marketing
Salary Histogram in the West Midlands

Salary distribution for jobs citing Marketing in the West Midlands over the 6 months to 14 May 2024.

Salary histogram for Marketing in the West Midlands

Marketing
Job Locations in the West Midlands

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the West Midlands region over the 6 months to 14 May 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
Birmingham +25 103 £57,500 +4.55% 60
Warwickshire +50 44 £45,000 -10.00% 22
Staffordshire 0 30 £32,500 -41.88% 27
Shropshire +16 27 £35,000 -12.50% 11
Worcestershire -5 18 £30,000 -48.94% 12
Coventry +16 14 £35,000 -9.09% 18
Solihull -6 6 £42,500 +21.43%
Herefordshire +5 3 £35,000 - 1
Sutton Coldfield - 3 £29,500 - 1
Walsall - 2 £65,000 - 1
Halesowen - 1 £42,500 -
Marketing
England

Marketing
Co-occurring Skills and Capabilities in the West Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 33 (12.22%) WordPress
2 20 (7.41%) CMS
3 6 (2.22%) Headless CMS
4 5 (1.85%) Microsoft Exchange
4 5 (1.85%) SAS
5 3 (1.11%) SharePoint
6 1 (0.37%) Adobe Experience Manager
Applications
1 28 (10.37%) Microsoft Excel
2 19 (7.04%) Microsoft Office
3 12 (4.44%) Adobe Creative Suite
4 9 (3.33%) InDesign
5 8 (2.96%) Microsoft PowerPoint
5 8 (2.96%) Spreadsheet
6 7 (2.59%) Adobe Illustrator
6 7 (2.59%) Photoshop
7 5 (1.85%) Adobe XD
7 5 (1.85%) Trello
8 2 (0.74%) 3ds Max
8 2 (0.74%) Chatbot
8 2 (0.74%) Sketch
9 1 (0.37%) Adobe After Effects
9 1 (0.37%) MS Visio
9 1 (0.37%) SketchUp
Business Applications
1 18 (6.67%) Dynamics CRM
2 15 (5.56%) Magento
3 13 (4.81%) Shopify
4 2 (0.74%) Oracle EBS
4 2 (0.74%) Sage 200
Cloud Services
1 30 (11.11%) Power Platform
2 26 (9.63%) Google Analytics
2 26 (9.63%) SaaS
3 18 (6.67%) Azure
4 17 (6.30%) Dynamics 365
5 10 (3.70%) AWS
5 10 (3.70%) Microsoft 365
6 9 (3.33%) Google Drive
7 8 (2.96%) PowerApps
8 7 (2.59%) Contentful
8 7 (2.59%) Google Tag Manager
8 7 (2.59%) Serverless
8 7 (2.59%) Vercel
9 6 (2.22%) Power Automate
10 5 (1.85%) Figma
10 5 (1.85%) GCP
10 5 (1.85%) Google Ads
10 5 (1.85%) Google Docs
10 5 (1.85%) Google Sheets
11 4 (1.48%) Salesforce Service Cloud
Communications & Networking
1 6 (2.22%) Intranet
2 5 (1.85%) Internet
3 4 (1.48%) Firewall
4 3 (1.11%) Extranet
4 3 (1.11%) MPLS
4 3 (1.11%) VoIP
4 3 (1.11%) Wi-Fi
5 2 (0.74%) FlexRay
5 2 (0.74%) SMS
5 2 (0.74%) Unified Communications
5 2 (0.74%) VPN
6 1 (0.37%) Broadband
6 1 (0.37%) GPON
6 1 (0.37%) LAN
6 1 (0.37%) SAN
6 1 (0.37%) SD-WAN
6 1 (0.37%) WAN
6 1 (0.37%) Wireless
6 1 (0.37%) WLAN
6 1 (0.37%) ZigBee
Database & Business Intelligence
1 25 (9.26%) Power BI
2 13 (4.81%) SQL Server
3 9 (3.33%) SQL Server Reporting Services
4 8 (2.96%) Tableau
5 6 (2.22%) Azure SQL Database
5 6 (2.22%) Metadata
6 4 (1.48%) MySQL
7 3 (1.11%) Data Warehouse
8 2 (0.74%) BigQuery
8 2 (0.74%) Data Lake
9 1 (0.37%) OLAP
9 1 (0.37%) Power Query
9 1 (0.37%) QlikView
9 1 (0.37%) SQL Server Analysis Services
9 1 (0.37%) Star Schema
Development Applications
1 10 (3.70%) Git
2 2 (0.74%) Axure RP
2 2 (0.74%) Fiddler
2 2 (0.74%) gulp
2 2 (0.74%) Postman
General
1 105 (38.89%) Social Skills
2 68 (25.19%) Finance
3 41 (15.19%) Analytical Skills
4 24 (8.89%) Legal
5 14 (5.19%) Advertising
6 12 (4.44%) Law
7 11 (4.07%) Telecoms
8 10 (3.70%) Electronics
8 10 (3.70%) Manufacturing
8 10 (3.70%) Organisational Skills
8 10 (3.70%) Public Sector
9 8 (2.96%) Games
9 8 (2.96%) Retail
10 7 (2.59%) Local Government
10 7 (2.59%) Presentation Skills
11 4 (1.48%) Automotive
11 4 (1.48%) Banking
12 3 (1.11%) Inclusion and Diversity
13 2 (0.74%) Influencing Skills
13 2 (0.74%) International Banking
Job Titles
1 50 (18.52%) Developer
2 26 (9.63%) Lead
3 17 (6.30%) Analyst
3 17 (6.30%) Project Manager
3 17 (6.30%) Senior
4 16 (5.93%) PHP Developer
5 14 (5.19%) Designer
6 13 (4.81%) Consultant
6 13 (4.81%) Junior
7 11 (4.07%) Administrator
7 11 (4.07%) Dynamics 365 Consultant
7 11 (4.07%) Web Developer
8 9 (3.33%) .NET Developer
8 9 (3.33%) Development Manager
8 9 (3.33%) Digital Developer
8 9 (3.33%) E-Commerce Manager
8 9 (3.33%) PHP Web Developer
8 9 (3.33%) Technology Manager
9 8 (2.96%) Category Manager
9 8 (2.96%) Software Developer
Libraries, Frameworks & Software Standards
1 27 (10.00%) HTML
2 26 (9.63%) CSS
3 22 (8.15%) .NET
4 21 (7.78%) React
5 14 (5.19%) Laravel
6 13 (4.81%) Node.js
7 10 (3.70%) HTML5
7 10 (3.70%) Tailwind CSS
8 9 (3.33%) ASP.NET
8 9 (3.33%) CSS3
8 9 (3.33%) Next.js
8 9 (3.33%) REST
9 7 (2.59%) Blazor
9 7 (2.59%) GraphQL
10 6 (2.22%) .NET Core
10 6 (2.22%) ASP.NET MVC
10 6 (2.22%) Entity Framework
11 5 (1.85%) Sass
12 4 (1.48%) jQuery
12 4 (1.48%) Web Services
Miscellaneous
1 34 (12.59%) Social Media
2 14 (5.19%) Product Ownership
3 13 (4.81%) Photography
4 12 (4.44%) Graphic Design
5 11 (4.07%) Onboarding
5 11 (4.07%) Self-Motivation
6 10 (3.70%) Management Information System
7 9 (3.33%) NHS
8 8 (2.96%) Blog
8 8 (2.96%) Data Protection Act
9 7 (2.59%) Low-Code
10 6 (2.22%) Driving Licence
10 6 (2.22%) Mobile App
11 4 (1.48%) Digital Media
11 4 (1.48%) Educational Technology
12 3 (1.11%) Client/Server
12 3 (1.11%) Enterprise Software
12 3 (1.11%) Video Editing
13 2 (0.74%) Greenfield Project
13 2 (0.74%) Marketing Technology
Operating Systems
1 9 (3.33%) Windows
2 4 (1.48%) Linux
3 3 (1.11%) Android
3 3 (1.11%) Apple iOS
4 2 (0.74%) Mac OS
Processes & Methodologies
1 68 (25.19%) Analytics
2 53 (19.63%) CRM
3 52 (19.26%) Digital Marketing
4 48 (17.78%) Problem-Solving
5 47 (17.41%) Project Management
6 41 (15.19%) Agile
7 38 (14.07%) User Experience
8 35 (12.96%) Customer Service
9 33 (12.22%) E-Commerce
10 32 (11.85%) SEO
11 31 (11.48%) Business Intelligence
12 30 (11.11%) B2B
13 27 (10.00%) Roadmaps
14 24 (8.89%) Web Development
15 22 (8.15%) Decision-Making
16 21 (7.78%) Full Stack Development
17 20 (7.41%) Product Management
18 19 (7.04%) Marketing Strategy
18 19 (7.04%) Time Management
18 19 (7.04%) Visualisation
Programming Languages
1 37 (13.70%) SQL
2 32 (11.85%) JavaScript
3 22 (8.15%) PHP
4 13 (4.81%) C#
5 11 (4.07%) TypeScript
6 10 (3.70%) Python
7 4 (1.48%) Apex Code
7 4 (1.48%) Java
8 3 (1.11%) R
9 2 (0.74%) C
9 2 (0.74%) PL/SQL
10 1 (0.37%) Embedded C
10 1 (0.37%) Ruby
10 1 (0.37%) SOQL
Qualifications
1 67 (24.81%) Degree
2 10 (3.70%) Master's Degree
2 10 (3.70%) MBA
3 6 (2.22%) PMI Certification
3 6 (2.22%) PMP
3 6 (2.22%) PRINCE2 Practitioner
4 3 (1.11%) Computer Science Degree
4 3 (1.11%) DBS Check
5 2 (0.74%) APMP
6 1 (0.37%) ACCA
6 1 (0.37%) CCNP
6 1 (0.37%) CESG Certified Professional
6 1 (0.37%) CIMA
6 1 (0.37%) Cisco Certification
6 1 (0.37%) CISSP
6 1 (0.37%) CWNA
6 1 (0.37%) Security Cleared
Quality Assurance & Compliance
1 10 (3.70%) Accessibility
2 9 (3.33%) PMO
3 6 (2.22%) QA
4 3 (1.11%) Actionable Recommendations
4 3 (1.11%) Data Quality
4 3 (1.11%) GDPR
5 2 (0.74%) ISO 26262
5 2 (0.74%) ISO 9001
5 2 (0.74%) MISRA
6 1 (0.37%) ISO 22301
6 1 (0.37%) ISO 31000
6 1 (0.37%) ISO/IEC 27001
6 1 (0.37%) ISO/IEC 27005
6 1 (0.37%) NCSC
6 1 (0.37%) NIST
System Software
1 13 (4.81%) Docker
2 1 (0.37%) VMware Infrastructure
Systems Management
1 2 (0.74%) Kubernetes
Vendors
1 60 (22.22%) Microsoft
2 41 (15.19%) Google
3 29 (10.74%) Adobe
4 14 (5.19%) Facebook
5 11 (4.07%) SAP
6 9 (3.33%) Xero
7 6 (2.22%) Salesforce
8 4 (1.48%) Ahrefs
8 4 (1.48%) dotdigital
9 3 (1.11%) Aruba
9 3 (1.11%) Cisco
9 3 (1.11%) Meraki
10 2 (0.74%) Apple
10 2 (0.74%) Commvault
10 2 (0.74%) Coremetrics
10 2 (0.74%) Dell
10 2 (0.74%) HP
10 2 (0.74%) Sage
10 2 (0.74%) Sophos
10 2 (0.74%) Veritas