The table below looks at the statistics for knowledge and experience of Google products and/or services in IT contracts advertised for the Glasgow region. Included is a guide to the average contractor rates offered in IT contracts that have cited Google over the 3 months to 1 April 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

The figures below represent the IT contractor job market in general and are NOT representative of contractor rates within Google.

Location
3 months to
1 Apr 2015
Same period 2014 Same period 2013
Google
Rank 70 62 75
Rank change year-on-year
-8 +13
Contract jobs citing Google 4 4 3
As % of all contract IT jobs located in Glasgow 0.45% 0.61% 0.35%
As % of the Vendors category 1.09% 1.33% 0.72%
Number of daily rates quoted 2 1 0
Average daily rate
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of your Daily Rate
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£260 £325 -
Average daily rate % change year-on-year
-20.00% -
UK excluding London average daily rate £300 £356 £331
% change year-on-year
-15.78% +7.54%
Number of hourly rates quoted 1 0 2
Average hourly rate £25.00 - £13.47
UK excluding London average hourly rate £27.77 £17.00 £20.81
% change year-on-year
+63.33% -18.31%
Google
Scotland

The following table is for comparison with the above and provides statistics for the entire Vendors category in contract jobs advertised in the Glasgow region.

Vendors Category
Glasgow
Contract IT job ads with a match in the
Vendors category
366 300 415
As % of all contract IT jobs located in Glasgow 41.36% 46.01% 48.03%
Number of daily rates quoted 226 143 219
Average daily rate £381 £350 £325
Average daily rate % change year-on-year
+8.92% +7.69%
90% offered a daily rate of more than £175 £238 £235
10% offered a daily rate of more than £500 £450 £405
UK excluding London average daily rate £375 £350 £350
% change year-on-year
+7.14% -
Number of hourly rates quoted 15 8 12
Average hourly rate £20.69 £15.50 £13.75
Average hourly rate % change year-on-year
+33.48% +12.72%
90% offered a hourly rate of more than £11.30 £13.95 £9.50
10% offered a hourly rate of more than £122.00 £17.26 £16.53
UK excluding London average hourly rate £17.00 £17.50 £18.40
% change year-on-year
-2.85% -4.89%

Google
Jobs Demand Trend in Glasgow

This chart provides a 3-month moving total of IT contractor jobs citing Google across the Glasgow region as a proportion of the total demand within the Vendors category.

Google Jobs Demand Trend in Glasgow

Google
Daily Rate Trend in Glasgow

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Google across the Glasgow region.

Google Daily Rate Trend in Glasgow

Google
Hourly Rate Trend in Glasgow

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Google across the Glasgow region.

Google Hourly Rate Trend in Glasgow

Google
Top 26 Related IT Skills in Glasgow

For the 6 months to 1 April 2015, IT contractor jobs across the Glasgow region citing Google also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Google.

1 4 (80.00%) Google Analytics
1 4 (80.00%) Analytics
2 3 (60.00%) Social Media
2 3 (60.00%) Marketing
2 3 (60.00%) Degree
2 3 (60.00%) SEO
2 3 (60.00%) CMS
2 3 (60.00%) Content Management
3 2 (40.00%) Adobe
3 2 (40.00%) Time Management
3 2 (40.00%) User Experience
3 2 (40.00%) Adobe CQ
4 1 (20.00%) Continuous Improvement
4 1 (20.00%) Root Cause Analysis
4 1 (20.00%) Online Marketing
4 1 (20.00%) ArcGIS
4 1 (20.00%) Smallworld
4 1 (20.00%) Management Information System
4 1 (20.00%) Mapinfo
4 1 (20.00%) WebTrends
4 1 (20.00%) Pay per click
4 1 (20.00%) Business Analysis
4 1 (20.00%) Omniture
4 1 (20.00%) Retail
4 1 (20.00%) MS Office
4 1 (20.00%) MS Excel

Google
Top Related IT Skills in Glasgow by Category

For the 6 months to 1 April 2015, IT contractor jobs across the Glasgow region citing Google also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Google. Up to 20 skills are shown per category.

Application Platforms
1 3 (60.00%) CMS
2 2 (40.00%) Adobe CQ
3 1 (20.00%) ArcGIS
3 1 (20.00%) Smallworld
Applications
1 1 (20.00%) MS Office
1 1 (20.00%) MS Excel
Business Applications
1 4 (80.00%) Google Analytics
2 1 (20.00%) WebTrends
General
1 3 (60.00%) Marketing
2 1 (20.00%) Retail
Job Titles
1 2 (40.00%) Content Editor
1 2 (40.00%) Analyst
2 1 (20.00%) Business Analyst
Miscellaneous
1 3 (60.00%) Social Media
2 2 (40.00%) User Experience
3 1 (20.00%) Management Information System
Processes & Methodologies
1 4 (80.00%) Analytics
2 3 (60.00%) SEO
2 3 (60.00%) Content Management
3 2 (40.00%) Time Management
4 1 (20.00%) Continuous Improvement
4 1 (20.00%) Root Cause Analysis
4 1 (20.00%) Online Marketing
4 1 (20.00%) Pay per click
4 1 (20.00%) Business Analysis
Qualifications
1 3 (60.00%) Degree
Vendors
1 2 (40.00%) Adobe
2 1 (20.00%) Mapinfo
2 1 (20.00%) Omniture