The table below looks at the prevalence of the term Marketing in IT contracts advertised for the High Wycombe region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing over the 3 months to 9 February 2016 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
9 Feb 2016
Same period 2015 Same period 2014
Marketing
Rank 7 13 -
Rank change year-on-year
+6 -
Contract jobs citing Marketing 2 1 0
As % of all contract IT jobs located in High Wycombe 6.06% 1.82% -
As % of the General category 25.00% 7.69% -
Number of daily rates quoted 0 1 0
Average daily rate - £363 -
UK excluding London average daily rate £365 £363 £350
% change year-on-year
+0.68% +3.57%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £19.00 £18.00 £15.50
% change year-on-year
+5.55% +16.12%
Marketing
Buckinghamshire

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the High Wycombe region.

General Category
High Wycombe
Contract IT job ads with a match in the
General category
8 13 27
As % of all contract IT jobs located in High Wycombe 24.24% 23.64% 45.00%
Number of daily rates quoted 4 11 22
Average daily rate £280 £363 £313
Average daily rate % change year-on-year
-22.75% +16.00%
90% offered a daily rate of more than £118 £301 £120
10% offered a daily rate of more than £380 £420 £475
UK excluding London average daily rate £400 £400 £388
% change year-on-year
- +3.22%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £33.86 £26.00 £22.50
% change year-on-year
+30.21% +15.55%

Marketing
Jobs Demand Trend in High Wycombe

This chart provides a 3-month moving total of IT contractor jobs citing Marketing across the High Wycombe region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in High Wycombe

Marketing
Daily Rate Trend in High Wycombe

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the High Wycombe region.

Marketing Daily Rate Trend in High Wycombe

Marketing
Hourly Rate Trend in High Wycombe

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the High Wycombe region.

Marketing Hourly Rate Trend in High Wycombe

Marketing
Top 30 Related IT Skills in High Wycombe

For the 6 months to 9 February 2016, IT contractor jobs across the High Wycombe region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing.

1 10 (90.91%) CRM
2 9 (81.82%) Salesforce.com
3 7 (63.64%) Analytics
4 6 (54.55%) Digital Marketing
4 6 (54.55%) Project Management
4 6 (54.55%) Business Intelligence
5 5 (45.45%) B2B
5 5 (45.45%) B2C
5 5 (45.45%) PMP
5 5 (45.45%) PMI Certification
5 5 (45.45%) SharePoint
5 5 (45.45%) E-Commerce
5 5 (45.45%) MS Visio
5 5 (45.45%) HTML
5 5 (45.45%) SEO
5 5 (45.45%) CMS
5 5 (45.45%) Drupal
5 5 (45.45%) Veeva
6 4 (36.36%) Social Media
6 4 (36.36%) Agile Software Development
6 4 (36.36%) MS PowerPoint
6 4 (36.36%) Pharmaceutical
6 4 (36.36%) Benchmarking
6 4 (36.36%) Java
6 4 (36.36%) PHP
6 4 (36.36%) Web Services
6 4 (36.36%) Flash
7 3 (27.27%) NHS
7 3 (27.27%) SQL
7 3 (27.27%) Oracle

Marketing
Top Related IT Skills in High Wycombe by Category

For the 6 months to 9 February 2016, IT contractor jobs across the High Wycombe region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 5 (45.45%) CMS
1 5 (45.45%) Drupal
1 5 (45.45%) SharePoint
Applications
1 5 (45.45%) MS Visio
2 4 (36.36%) MS PowerPoint
Business Applications
1 3 (27.27%) Oracle CRM
2 2 (18.18%) Dynamics CRM
3 1 (9.09%) SAP Oil and Gas
Cloud Services
1 5 (45.45%) Veeva
2 2 (18.18%) Google Analytics
General
1 4 (36.36%) Pharmaceutical
2 1 (9.09%) Electronics
2 1 (9.09%) Finance
2 1 (9.09%) Manufacturing
2 1 (9.09%) Telecoms
Job Titles
1 4 (36.36%) Digital Project Manager
1 4 (36.36%) Project Manager
2 3 (27.27%) Business Manager
3 2 (18.18%) Administrator
3 2 (18.18%) Analyst
3 2 (18.18%) Salesforce.com Administrator
4 1 (9.09%) Business Intelligence Manager
4 1 (9.09%) CRM Analyst
4 1 (9.09%) Digital Analyst
4 1 (9.09%) Senior Analyst
4 1 (9.09%) Senior Technical Analyst
4 1 (9.09%) Support Analyst
4 1 (9.09%) Technical Analyst
Libraries, Frameworks & Software Standards
1 5 (45.45%) HTML
2 4 (36.36%) Flash
2 4 (36.36%) Web Services
Miscellaneous
1 4 (36.36%) Social Media
2 3 (27.27%) Analytical Skills
2 3 (27.27%) Data Extraction
2 3 (27.27%) NHS
2 3 (27.27%) Visualisation
Processes & Methodologies
1 10 (90.91%) CRM
2 7 (63.64%) Analytics
3 6 (54.55%) Business Intelligence
3 6 (54.55%) Digital Marketing
3 6 (54.55%) Project Management
4 5 (45.45%) B2B
4 5 (45.45%) B2C
4 5 (45.45%) E-Commerce
4 5 (45.45%) SEO
5 4 (36.36%) Agile Software Development
5 4 (36.36%) Benchmarking
6 3 (27.27%) Business Analytics
6 3 (27.27%) Customer Analysis
6 3 (27.27%) Data Analysis
6 3 (27.27%) Data Visualisation
6 3 (27.27%) Email Marketing
6 3 (27.27%) Web Analytics
6 3 (27.27%) Web Application Development
7 1 (9.09%) Market Research
7 1 (9.09%) Workflow Management
Programming Languages
1 4 (36.36%) Java
1 4 (36.36%) PHP
2 3 (27.27%) SQL
Qualifications
1 5 (45.45%) PMI Certification
1 5 (45.45%) PMP
2 3 (27.27%) Degree
Vendors
1 9 (81.82%) Salesforce.com
2 3 (27.27%) Cegedim Rx
2 3 (27.27%) Oracle
3 2 (18.18%) Google
4 1 (9.09%) Microsoft
4 1 (9.09%) SAP