The first table below looks at the demand for Mobile Marketing skills in IT contracts advertised across the UK. Included is a guide to the average contractor rates offered in IT contracts that have cited Mobile Marketing over the 3 months to 16 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
16 Apr 2014
Same period 2013 Same period 2012
Mobile Marketing
Rank 600 535 586
Rank change year-on-year
-65 +51
Contract jobs citing Mobile Marketing 3 17 6
As % of all contract IT jobs located in the UK 0.005% 0.035% 0.010%
As % of the Processes & Methodologies category 0.007% 0.048% 0.014%
Number of daily rates quoted 3 17 5
Average daily rate £425 £350 £450
Average daily rate % change year-on-year
+21.42% -22.22%
90% offered a daily rate of more than £405 £215 £310
10% offered a daily rate of more than £445 £377 £550
UK excluding London average daily rate - £263 £550
% change year-on-year
- -52.27%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate - - -
Processes & Methodologies Category
UK
Contract IT job ads with a match in the
Processes & Methodologies category
42143 35232 42089
As % of all contract IT jobs located in the UK 73.32% 72.51% 69.45%
Number of daily rates quoted 26130 21023 24016
Average daily rate £400 £405 £410
Average daily rate % change year-on-year
-1.23% -1.21%
90% offered a daily rate of more than £275 £275 £275
10% offered a daily rate of more than £555 £575 £595
UK excluding London average daily rate £375 £361 £370
% change year-on-year
+4.02% -2.56%
Number of hourly rates quoted 1183 1087 1432
Average hourly rate £28.00 £32.00 £27.50
Average hourly rate % change year-on-year
-12.50% +16.36%
90% offered a hourly rate of more than £12.37 £13.50 £13.00
10% offered a hourly rate of more than £52.50 £53.20 £45.00
UK excluding London average hourly rate £30.00 £32.00 £27.00
% change year-on-year
-6.25% +18.51%

Mobile Marketing
Jobs Demand Trend

This chart provides the 3-month moving total of IT contractor jobs citing Mobile Marketing within the UK as a proportion of the total demand within the Processes & Methodologies category.

Mobile Marketing Jobs Demand Trend in the UK

Mobile Marketing
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Mobile Marketing within the UK.

Mobile Marketing Daily Rate Trend in the UK

Mobile Marketing
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Mobile Marketing within the UK.

Mobile Marketing Hourly Rate Trend in the UK

Mobile Marketing
Top 8 Contract Locations

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Mobile Marketing within the UK over the 3 months to 16 April 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Find
Job
Vacancies
London -49 3 £425 +17.24% 4
England -51 3 £425 +21.42% 4
City of London - 1 £425 - 1
South East - - - -
Middlesex - - - -
Suffolk - - - -
East of England - - - -
Ipswich - - - -

Mobile Marketing
Top 30 Related IT Skills

For the 6 months to 16 April 2014, IT contractor jobs within the UK citing Mobile Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Mobile Marketing.

1 16 (100.00%) Marketing
2 6 (37.50%) HTML
2 6 (37.50%) Android
3 5 (31.25%) Agile Software Development
3 5 (31.25%) Java
3 5 (31.25%) JavaScript
4 4 (25.00%) Automotive
4 4 (25.00%) Advertising
4 4 (25.00%) HTML5
4 4 (25.00%) Apple iOS
4 4 (25.00%) FMCG
5 3 (18.75%) Android SDK
5 3 (18.75%) Android Development
5 3 (18.75%) Apache Flex
5 3 (18.75%) CSS
5 3 (18.75%) Mobile Commerce
6 2 (12.50%) Change Management
6 2 (12.50%) BBC
6 2 (12.50%) PHP
6 2 (12.50%) Windows
6 2 (12.50%) OO
6 2 (12.50%) Computer Science
6 2 (12.50%) Use Case
6 2 (12.50%) Web Development
6 2 (12.50%) Software Engineering
6 2 (12.50%) WordPress
7 1 (6.25%) iOS Development
7 1 (6.25%) Magnolia
7 1 (6.25%) Web Analytics
7 1 (6.25%) Windows Mobile

Mobile Marketing
Top Related IT Skills by Category

For the 6 months to 16 April 2014, IT contractor jobs within the UK citing Mobile Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Mobile Marketing. Up to 20 skills are shown per category.

Application Platforms
1 2 (12.50%) WordPress
2 1 (6.25%) Magnolia
2 1 (6.25%) Drupal
2 1 (6.25%) Adobe CQ
2 1 (6.25%) CMS
Communications & Networking
1 1 (6.25%) HTTP
1 1 (6.25%) Internet
Database & Business Intelligence
1 1 (6.25%) Hadoop
1 1 (6.25%) MySQL
Development Applications
1 1 (6.25%) Xcode
General
1 16 (100.00%) Marketing
2 4 (25.00%) Automotive
2 4 (25.00%) Advertising
3 1 (6.25%) Retail
3 1 (6.25%) Finance
Job Titles
1 8 (50.00%) Developer
2 4 (25.00%) Analyst
2 4 (25.00%) Business Analyst
3 2 (12.50%) Android Developer
4 1 (6.25%) PHP Symfony Developer
4 1 (6.25%) iOS Developer
4 1 (6.25%) Flash ActionScript Developer
4 1 (6.25%) Front-End Developer
4 1 (6.25%) Mobile Developer
4 1 (6.25%) Java Developer
4 1 (6.25%) PHP Developer
4 1 (6.25%) Flash Developer
4 1 (6.25%) Architect
4 1 (6.25%) Technical Architect
Libraries, Frameworks & Software Standards
1 6 (37.50%) HTML
2 4 (25.00%) HTML5
3 3 (18.75%) Android SDK
3 3 (18.75%) Apache Flex
3 3 (18.75%) CSS
4 1 (6.25%) jQuery
4 1 (6.25%) MooTools
4 1 (6.25%) Symfony
4 1 (6.25%) REST
4 1 (6.25%) CSS3
4 1 (6.25%) Sencha Touch
4 1 (6.25%) Flash
4 1 (6.25%) .NET
4 1 (6.25%) LAMP
4 1 (6.25%) SOAP
4 1 (6.25%) Web Services
Miscellaneous
1 4 (25.00%) FMCG
2 2 (12.50%) BBC
2 2 (12.50%) Computer Science
3 1 (6.25%) Photography
3 1 (6.25%) Blog
3 1 (6.25%) Digital Media
3 1 (6.25%) Mobile App
3 1 (6.25%) Enterprise Software
3 1 (6.25%) Mobile Payment
3 1 (6.25%) Social Media
3 1 (6.25%) iPad
3 1 (6.25%) iPhone
Operating Systems
1 6 (37.50%) Android
2 4 (25.00%) Apple iOS
3 2 (12.50%) Windows
4 1 (6.25%) Windows Mobile
Processes & Methodologies
1 5 (31.25%) Agile Software Development
2 3 (18.75%) Android Development
2 3 (18.75%) Mobile Commerce
3 2 (12.50%) Change Management
3 2 (12.50%) OO
3 2 (12.50%) Use Case
3 2 (12.50%) Web Development
3 2 (12.50%) Software Engineering
4 1 (6.25%) iOS Development
4 1 (6.25%) Web Analytics
4 1 (6.25%) TDD
4 1 (6.25%) Content Management
4 1 (6.25%) Data Analysis
4 1 (6.25%) Internet Marketing
4 1 (6.25%) Digital Marketing
4 1 (6.25%) Search Engine Marketing
4 1 (6.25%) Marketing Strategy
4 1 (6.25%) Analytics
4 1 (6.25%) Waterfall
4 1 (6.25%) CRM
Programming Languages
1 5 (31.25%) Java
1 5 (31.25%) JavaScript
2 2 (12.50%) PHP
3 1 (6.25%) ActionScript 3.0
3 1 (6.25%) SQL
3 1 (6.25%) ActionScript
3 1 (6.25%) Objective-C
3 1 (6.25%) C
Vendors
1 1 (6.25%) VocaLink
1 1 (6.25%) Sencha
1 1 (6.25%) Interwoven