Head of Marketing / Director
- Hiring Organisation
- Jobleads-UK
- Location
- Greater London, England, United Kingdom
online and offline channels on each other and developing and implementing innovative strategies for improvement and growth Analysing online user behaviour, conversion data and customer journeys, funnel analysis and multi- channel attribution Performing ROI analysis to evaluate efficiency and effectiveness of different marketing campaigns Performing ad-hoc analytics … influencing conversion optimisation strategies with solid analytical data Key outputs: Design and implementation of Marketing analytics framework Ad hoc bespoke queries on product and customer insight Actionable customer insight – in particular building on the quant insights this position will drive by collaborating with the UX and segment owners ...