The table below looks at the prevalence of the term Advertising in IT jobs advertised for the Basingstoke region. Included is a guide to the salaries offered in IT jobs that have cited Advertising over the 3 months to 25 August 2016 with a comparison to the same period over the previous 2 years.

3 months to
25 Aug 2016
Same period 2015 Same period 2014
Advertising
Rank 71 57 78
Rank change year-on-year
-14 +21
Permanent jobs citing Advertising 3 2 6
As % of all permanent IT jobs located in Basingstoke 0.55% 0.45% 0.81%
As % of the General category 1.85% 1.64% 1.96%
Number of salaries quoted 3 2 6
Median salary £30,000 £45,000 £35,000
Median salary % change year-on-year
-33.33% +28.57%
90% offered a salary of more than £29,200 £45,000 £24,250
10% offered a salary of more than £32,000 £45,000 £57,500
UK excluding London median salary £42,500 £40,000 £40,000
% change year-on-year
+6.25% -
Advertising
Hampshire

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Basingstoke region.

General Category
Basingstoke
Permanent IT job ads with a match in the
General category
162 122 306
As % of all permanent IT jobs located in Basingstoke 29.56% 27.73% 41.41%
Number of salaries quoted 147 92 197
Median salary £45,000 £46,500 £45,000
Median salary % change year-on-year
-3.22% +3.33%
90% offered a salary of more than £29,300 £31,000 £29,900
10% offered a salary of more than £65,000 £63,000 £60,000
UK excluding London median salary £45,000 £45,000 £45,000

Advertising
Jobs Demand Trend in Basingstoke

The demand trend of job ads across the Basingstoke region citing Advertising as a proportion of all IT jobs with a match in the General category.

Advertising Jobs Demand Trend in Basingstoke

Advertising
Salary Trend in Basingstoke

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Advertising across the Basingstoke region.

Advertising Salary Trend in Basingstoke

Advertising
Top 24 Related IT Skills in Basingstoke

For the 6 months to 25 August 2016, IT jobs citing Advertising also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Basingstoke region with a requirement for Advertising.

1 2 (50.00%) SEO
1 2 (50.00%) Marketing
1 2 (50.00%) Google Analytics
1 2 (50.00%) Email Marketing
1 2 (50.00%) Social Media
1 2 (50.00%) Content Management
1 2 (50.00%) Google
1 2 (50.00%) Pay per click
1 2 (50.00%) Analytics
1 2 (50.00%) Digital Analytics
2 1 (25.00%) Requirements Analysis
2 1 (25.00%) Dynamics CRM
2 1 (25.00%) Software Engineering
2 1 (25.00%) Software Testing
2 1 (25.00%) R
2 1 (25.00%) Office 365
2 1 (25.00%) Functional Testing
2 1 (25.00%) Finance
2 1 (25.00%) Validation
2 1 (25.00%) C++
2 1 (25.00%) MFC
2 1 (25.00%) CRM
2 1 (25.00%) Microsoft
2 1 (25.00%) BizTalk Server

Advertising
Top Related IT Skills in Basingstoke by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (25.00%) BizTalk Server
Business Applications
1 1 (25.00%) Dynamics CRM
Cloud Services
1 2 (50.00%) Google Analytics
2 1 (25.00%) Office 365
General
1 2 (50.00%) Marketing
2 1 (25.00%) Finance
Job Titles
1 2 (50.00%) Content Manager
1 2 (50.00%) SEO Manager
2 1 (25.00%) Administrator
2 1 (25.00%) C++ Software Engineer
2 1 (25.00%) Software Engineer
Libraries, Frameworks & Software Standards
1 1 (25.00%) MFC
Miscellaneous
1 2 (50.00%) Social Media
Processes & Methodologies
1 2 (50.00%) Analytics
1 2 (50.00%) Content Management
1 2 (50.00%) Digital Analytics
1 2 (50.00%) Email Marketing
1 2 (50.00%) Pay per click
1 2 (50.00%) SEO
2 1 (25.00%) CRM
2 1 (25.00%) Functional Testing
2 1 (25.00%) Requirements Analysis
2 1 (25.00%) Software Engineering
2 1 (25.00%) Software Testing
2 1 (25.00%) Validation
Programming Languages
1 1 (25.00%) C++
1 1 (25.00%) R
Vendors
1 2 (50.00%) Google
2 1 (25.00%) Microsoft