The table below looks at the statistics for knowledge and experience of Google products and/or services in IT jobs advertised for the Basingstoke region. Included is a guide to the salaries offered in IT jobs that have cited Google over the 3 months to 7 December 2016 with a comparison to the same period in the previous 2 years.

The figures below represent the IT labour market in general and are not representative of salaries within Google.

3 months to
7 Dec 2016
Same period 2015 Same period 2014
Google
Rank 64 45 61
Rank change year-on-year
-19 +16
Permanent jobs citing Google 6 13 5
As % of all permanent IT jobs located in Basingstoke 1.24% 3.07% 0.88%
As % of the Vendors category 2.01% 5.96% 1.61%
Number of salaries quoted 2 10 5
Median salary £37,500 £41,000 £37,500
Median salary % change year-on-year
-8.53% +9.33%
UK excluding London median salary £41,421 £40,000 £37,500
% change year-on-year
+3.55% +6.66%
Google
Hampshire

The following table is for comparison with the above and provides statistics for the entire Vendors category in permanent jobs advertised in the Basingstoke region.

Vendors Category
Basingstoke
Permanent IT job ads with a match in the
Vendors category
299 218 311
As % of all permanent IT jobs located in Basingstoke 61.78% 51.54% 54.95%
Number of salaries quoted 261 186 233
Median salary £40,000 £45,000 £39,000
Median salary % change year-on-year
-11.11% +15.38%
90% offered a salary of more than £20,700 £29,500 £27,500
10% offered a salary of more than £55,750 £55,000 £75,000
UK excluding London median salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

Google
Jobs Demand Trend in Basingstoke

The demand trend of job ads across the Basingstoke region citing Google as a proportion of all IT jobs with a match in the Vendors category.

Google Jobs Demand Trend in Basingstoke

Google
Salary Trend in Basingstoke

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google across the Basingstoke region.

Google Salary Trend in Basingstoke

Google
Salary Histogram in Basingstoke

This chart provides a salary histogram for IT jobs citing Google across the Basingstoke region over the 3 months to 7 December 2016.

Google Salary Histogram in Basingstoke

Google
Top 30 Related IT Skills in Basingstoke

For the 6 months to 7 December 2016, IT jobs citing Google also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Basingstoke region with a requirement for Google.

1 9 (90.00%) Google Analytics
1 9 (90.00%) Analytics
2 5 (50.00%) Marketing
2 5 (50.00%) HTML
2 5 (50.00%) E-Commerce
3 4 (40.00%) SEO
3 4 (40.00%) Java
3 4 (40.00%) MySQL
3 4 (40.00%) XML
3 4 (40.00%) Linux
3 4 (40.00%) Apache
3 4 (40.00%) CMS
3 4 (40.00%) Agile Software Development
3 4 (40.00%) Social Media
4 3 (30.00%) Yii
4 3 (30.00%) REST
4 3 (30.00%) CSS3
4 3 (30.00%) HTML5
4 3 (30.00%) jQuery
4 3 (30.00%) Magento
4 3 (30.00%) Git (software)
4 3 (30.00%) Relational Database
4 3 (30.00%) GitHub
4 3 (30.00%) Payment Gateway
4 3 (30.00%) Digital Analytics
4 3 (30.00%) MVC
4 3 (30.00%) LAMP
4 3 (30.00%) Games
4 3 (30.00%) Subversion
4 3 (30.00%) Content Management

Google
Top Related IT Skills in Basingstoke by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 4 (40.00%) Apache
1 4 (40.00%) CMS
2 3 (30.00%) WordPress
3 1 (10.00%) Elasticsearch
3 1 (10.00%) Marvel
3 1 (10.00%) WebSphere
Applications
1 1 (10.00%) MS Excel
1 1 (10.00%) MS Office
1 1 (10.00%) Photoshop
Business Applications
1 3 (30.00%) Magento
1 3 (30.00%) Payment Gateway
2 1 (10.00%) FastStats
2 1 (10.00%) Radian6
Cloud Services
1 9 (90.00%) Google Analytics
2 3 (30.00%) GitHub
3 1 (10.00%) Adobe Analytics
3 1 (10.00%) Basecamp
3 1 (10.00%) Responsys
Database & Business Intelligence
1 4 (40.00%) MySQL
2 3 (30.00%) Relational Database
3 1 (10.00%) DB2
3 1 (10.00%) Endeca
3 1 (10.00%) SQL Server
Development Applications
1 3 (30.00%) Git (software)
1 3 (30.00%) Subversion
2 1 (10.00%) Dreamweaver
2 1 (10.00%) SoapUI
2 1 (10.00%) Team Foundation Server
General
1 5 (50.00%) Marketing
2 3 (30.00%) Advertising
2 3 (30.00%) Finance
2 3 (30.00%) Games
2 3 (30.00%) Manufacturing
3 2 (20.00%) Retail
Job Titles
1 4 (40.00%) Content Manager
1 4 (40.00%) Developer
2 3 (30.00%) PHP Developer
3 2 (20.00%) Digital Content Manager
3 2 (20.00%) SEO Manager
4 1 (10.00%) IT Manager
4 1 (10.00%) Python Developer
4 1 (10.00%) Software Developer
4 1 (10.00%) Test Manager
Libraries, Frameworks & Software Standards
1 5 (50.00%) HTML
2 4 (40.00%) XML
3 3 (30.00%) .NET
3 3 (30.00%) Ajax
3 3 (30.00%) CakePHP
3 3 (30.00%) CodeIgniter
3 3 (30.00%) CSS
3 3 (30.00%) CSS3
3 3 (30.00%) EDI
3 3 (30.00%) HTML5
3 3 (30.00%) jQuery
3 3 (30.00%) LAMP
3 3 (30.00%) REST
3 3 (30.00%) SOAP
3 3 (30.00%) Symfony
3 3 (30.00%) Web Services
3 3 (30.00%) Yii
4 1 (10.00%) WebSphere MQ
Miscellaneous
1 4 (40.00%) Social Media
2 3 (30.00%) Life Science
3 2 (20.00%) Analytical Skills
4 1 (10.00%) Blog
4 1 (10.00%) Copywriting
4 1 (10.00%) Enterprise Software
4 1 (10.00%) FMCG
4 1 (10.00%) iSeries
4 1 (10.00%) User Experience
4 1 (10.00%) Visualisation
Operating Systems
1 4 (40.00%) Linux
2 1 (10.00%) Unix
Processes & Methodologies
1 9 (90.00%) Analytics
2 5 (50.00%) E-Commerce
3 4 (40.00%) Agile Software Development
3 4 (40.00%) SEO
4 3 (30.00%) B2B
4 3 (30.00%) Content Management
4 3 (30.00%) Digital Analytics
4 3 (30.00%) Email Marketing
4 3 (30.00%) MVC
4 3 (30.00%) OOP
4 3 (30.00%) Pay per click
5 2 (20.00%) CRM
5 2 (20.00%) Digital Content Management
6 1 (10.00%) B2C
6 1 (10.00%) Business Analysis
6 1 (10.00%) Data Analysis
6 1 (10.00%) Defect Management
6 1 (10.00%) Digital Marketing
6 1 (10.00%) Mobile Commerce
6 1 (10.00%) Supply Chain Management
Programming Languages
1 4 (40.00%) Java
2 3 (30.00%) JavaScript
2 3 (30.00%) PHP
3 1 (10.00%) Go
3 1 (10.00%) Python
3 1 (10.00%) SQL
Qualifications
1 1 (10.00%) Degree
Quality Assurance & Compliance
1 1 (10.00%) QA
System Software
1 1 (10.00%) Docker
1 1 (10.00%) VMware Infrastructure
Vendors
1 3 (30.00%) Microsoft
1 3 (30.00%) Zend
2 2 (20.00%) Coremetrics
3 1 (10.00%) Adobe
3 1 (10.00%) Crimson Hexagon
3 1 (10.00%) Facebook
3 1 (10.00%) IBM
3 1 (10.00%) Oracle
3 1 (10.00%) VMware