The table below looks at the statistics for B2C skills in IT jobs advertised for the Dorset region. Included is a guide to the average salaries offered in IT jobs that have cited B2C over the 3 months to 19 December 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
19 Dec 2014
Same period 2013 Same period 2012
B2C (Business-to-Consumer)
Rank 75 - 73
Rank change year-on-year
- 0
Permanent jobs citing B2C 1 0 6
As % of all permanent IT jobs located in Dorset 0.15% - 0.87%
As % of the Processes & Methodologies category 0.19% - 1.09%
Number of salaries quoted 1 0 6
Average salary £27,500 - £28,500
UK excluding London average salary £45,000 £50,000 £40,000
% change year-on-year
-10.00% +25.00%
B2C
South West

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Dorset region.

Processes & Methodologies Category
Dorset
Permanent IT job ads with a match in the
Processes & Methodologies category
528 557 550
As % of all permanent IT jobs located in Dorset 76.74% 84.39% 80.17%
Number of salaries quoted 436 473 478
Average salary £37,500 £37,500 £37,500
90% offered a salary of more than £27,500 £30,000 £26,000
10% offered a salary of more than £60,000 £52,500 £52,500
UK excluding London average salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

B2C
Jobs Demand Trend in Dorset

This chart provides a 3-month moving total of permanent IT jobs citing B2C across the Dorset region as a proportion of the total demand within the Processes & Methodologies category.

B2C Jobs Demand Trend in Dorset

B2C
Salary Trend in Dorset

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing B2C across the Dorset region.

B2C Salary Trend in Dorset

B2C
Top 17 Related IT Skills in Dorset

For the 6 months to 19 December 2014, IT jobs across the Dorset region citing B2C also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited B2C.

1 11 (100.00%) Facebook
1 11 (100.00%) Twitter
1 11 (100.00%) Digital Marketing
1 11 (100.00%) Marketing
2 7 (63.64%) Advertising
2 7 (63.64%) Blog
2 7 (63.64%) User Experience
2 7 (63.64%) Marketing Strategy
3 4 (36.36%) Analytics
3 4 (36.36%) HTML
3 4 (36.36%) CSS
3 4 (36.36%) CMS
3 4 (36.36%) E-Commerce
3 4 (36.36%) SEO
3 4 (36.36%) Google Analytics
3 4 (36.36%) Online Marketing
3 4 (36.36%) Google

B2C
Top Related IT Skills in Dorset by Category

For the 6 months to 19 December 2014, IT jobs across the Dorset region citing B2C also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited B2C. Up to 20 skills are shown per category.

Application Platforms
1 4 (36.36%) CMS
Business Applications
1 4 (36.36%) Google Analytics
General
1 11 (100.00%) Marketing
2 7 (63.64%) Advertising
Job Titles
1 11 (100.00%) Marketing Executive
1 11 (100.00%) Digital Marketing Executive
Libraries, Frameworks & Software Standards
1 4 (36.36%) HTML
1 4 (36.36%) CSS
Miscellaneous
1 7 (63.64%) Blog
1 7 (63.64%) User Experience
Processes & Methodologies
1 11 (100.00%) Digital Marketing
2 7 (63.64%) Marketing Strategy
3 4 (36.36%) Analytics
3 4 (36.36%) Online Marketing
3 4 (36.36%) E-Commerce
3 4 (36.36%) SEO
Vendors
1 11 (100.00%) Facebook
1 11 (100.00%) Twitter
2 4 (36.36%) Google