The table below looks at the prevalence of the term Marketing in IT jobs advertised for the East Yorkshire region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 7 July 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
7 Jul 2015
Same period 2014 Same period 2013
Marketing
Rank 19 9 23
Rank change year-on-year
-10 +14
Permanent jobs citing Marketing 8 21 3
As % of all permanent IT jobs located in East Yorkshire 7.02% 12.88% 2.86%
As % of the General category 21.62% 28.00% 10.71%
Number of salaries quoted 6 9 3
Average salary £28,750 £30,000 £45,000
Average salary % change year-on-year
-4.16% -33.33%
UK excluding London average salary £39,000 £38,000 £36,000
% change year-on-year
+2.63% +5.55%
Marketing
Yorkshire

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the East Yorkshire region.

General Category
East Yorkshire
Permanent IT job ads with a match in the
General category
37 75 28
As % of all permanent IT jobs located in East Yorkshire 32.46% 46.01% 26.67%
Number of salaries quoted 30 54 27
Average salary £33,000 £32,500 £27,500
Average salary % change year-on-year
+1.53% +18.18%
90% offered a salary of more than £27,500 £24,500 £24,000
10% offered a salary of more than £43,500 £45,000 £33,800
UK excluding London average salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

Marketing
Jobs Demand Trend in East Yorkshire

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the East Yorkshire region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in East Yorkshire

Marketing
Salary Trend in East Yorkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the East Yorkshire region.

Marketing Salary Trend in East Yorkshire

Marketing
Job Locations in East Yorkshire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Marketing within the East Yorkshire region over the 3 months to 7 July 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Hull -2 8 £28,750 -11.53% 3
Marketing
Yorkshire

Marketing
Top 30 Related IT Skills in East Yorkshire

For the 6 months to 7 July 2015, IT jobs across the East Yorkshire region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 8 (66.67%) E-Commerce
2 7 (58.33%) CSS
3 6 (50.00%) Pay per click
4 5 (41.67%) Degree
4 5 (41.67%) Web Design
4 5 (41.67%) Email Marketing
4 5 (41.67%) SEO
4 5 (41.67%) CMS
5 4 (33.33%) Internet
5 4 (33.33%) PHP
5 4 (33.33%) Photoshop
5 4 (33.33%) ExpressionEngine
5 4 (33.33%) Telecoms
6 3 (25.00%) Analytics
6 3 (25.00%) Retail
6 3 (25.00%) Digital Marketing
6 3 (25.00%) HTML
6 3 (25.00%) JavaScript
7 2 (16.67%) SLA
7 2 (16.67%) Stakeholder Management
7 2 (16.67%) Service Management
7 2 (16.67%) Service Delivery
7 2 (16.67%) Risk Management
7 2 (16.67%) jQuery
7 2 (16.67%) Google
7 2 (16.67%) Continuous Improvement
7 2 (16.67%) Google Analytics
8 1 (8.33%) Sass
8 1 (8.33%) LESS
8 1 (8.33%) User Experience

Marketing
Top Related IT Skills in East Yorkshire by Category

For the 6 months to 7 July 2015, IT jobs across the East Yorkshire region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 5 (41.67%) CMS
2 4 (33.33%) ExpressionEngine
3 1 (8.33%) BizTalk Server
Applications
1 4 (33.33%) Photoshop
Cloud Services
1 2 (16.67%) Google Analytics
Communications & Networking
1 4 (33.33%) Internet
Database & Business Intelligence
1 1 (8.33%) SQL Server
1 1 (8.33%) SQL Server 2008
General
1 4 (33.33%) Telecoms
2 3 (25.00%) Retail
Job Titles
1 4 (33.33%) Analyst
1 4 (33.33%) Graphic Designer
1 4 (33.33%) Web Designer
1 4 (33.33%) Designer
2 2 (16.67%) PPC Specialist
2 2 (16.67%) PPC Manager
2 2 (16.67%) PPC Analyst
2 2 (16.67%) PPC Executive
2 2 (16.67%) Developer
3 1 (8.33%) Search Manager
3 1 (8.33%) Front-End Developer
3 1 (8.33%) Senior Systems Analyst
3 1 (8.33%) Relationships Manager
3 1 (8.33%) Web Analytics Manager
3 1 (8.33%) Web Analytics Specialist
3 1 (8.33%) Web Analytics Analyst
3 1 (8.33%) Campaign Manager
3 1 (8.33%) Business Manager
3 1 (8.33%) Web Analyst
3 1 (8.33%) Web Manager
Libraries, Frameworks & Software Standards
1 7 (58.33%) CSS
2 3 (25.00%) HTML
3 2 (16.67%) jQuery
4 1 (8.33%) ASP.NET MVC
4 1 (8.33%) HTML5
4 1 (8.33%) Entity Framework
4 1 (8.33%) CSS3
4 1 (8.33%) Sass
4 1 (8.33%) LESS
4 1 (8.33%) Web Services
4 1 (8.33%) XML
4 1 (8.33%) Ajax
4 1 (8.33%) .NET Framework
4 1 (8.33%) WCF
4 1 (8.33%) .NET
4 1 (8.33%) ASP.NET
Miscellaneous
1 1 (8.33%) User Experience
1 1 (8.33%) Analytical Skills
Processes & Methodologies
1 8 (66.67%) E-Commerce
2 6 (50.00%) Pay per click
3 5 (41.67%) SEO
3 5 (41.67%) Web Design
3 5 (41.67%) Email Marketing
4 3 (25.00%) Digital Marketing
4 3 (25.00%) Analytics
5 2 (16.67%) Risk Management
5 2 (16.67%) Continuous Improvement
5 2 (16.67%) Stakeholder Management
5 2 (16.67%) Service Management
5 2 (16.67%) Service Delivery
6 1 (8.33%) MVC
6 1 (8.33%) ITIL
6 1 (8.33%) PRINCE2
6 1 (8.33%) Business Intelligence
6 1 (8.33%) B2B
6 1 (8.33%) B2C
6 1 (8.33%) PRINCE
6 1 (8.33%) Web Analytics
Programming Languages
1 4 (33.33%) PHP
2 3 (25.00%) JavaScript
3 1 (8.33%) C#
3 1 (8.33%) SQL
Qualifications
1 5 (41.67%) Degree
2 1 (8.33%) PMP
2 1 (8.33%) PMI Certification
Quality Assurance & Compliance
1 2 (16.67%) SLA
Vendors
1 2 (16.67%) Google
2 1 (8.33%) ClickTale
2 1 (8.33%) Tableau
2 1 (8.33%) Adobe
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