The first table below looks at the demand for Online Marketing skills in IT jobs advertised for the Hertfordshire region. Included is a guide to the average salaries offered in IT jobs that have cited Online Marketing over the 3 months to 24 July 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the Hertfordshire region.

Location
3 months to
24 Jul 2014
Same period 2013 Same period 2012
Online Marketing
Rank 152 128 134
Rank change year-on-year
-24 +6
Permanent jobs citing Online Marketing 4 7 22
As % of all permanent IT jobs located in Hertfordshire 0.16% 0.33% 0.83%
As % of the Processes & Methodologies category 0.20% 0.42% 1.12%
Number of salaries quoted 3 7 19
Average salary £24,500 £47,500 £30,000
Average salary % change year-on-year
-48.42% +58.33%
90% offered a salary of more than £18,900 £40,000 £24,600
10% offered a salary of more than £30,900 £52,500 £55,000
UK excluding London average salary £30,000 £32,500 £29,500
% change year-on-year
-7.69% +10.16%
Processes & Methodologies Category
Hertfordshire
Permanent IT job ads with a match in the
Processes & Methodologies category
1993 1649 1956
As % of all permanent IT jobs located in Hertfordshire 79.15% 77.42% 73.73%
Number of salaries quoted 1638 1238 1568
Average salary £47,500 £45,000 £45,000
Average salary % change year-on-year
+5.55% -
90% offered a salary of more than £32,500 £30,000 £31,500
10% offered a salary of more than £70,400 £64,500 £63,050
UK excluding London average salary £42,500 £40,500 £40,000
% change year-on-year
+4.93% +1.25%
Online Marketing
East of England

Online Marketing
Jobs Demand Trend in Hertfordshire

This chart provides a 3-month moving total of permanent IT jobs citing Online Marketing across the Hertfordshire region as a proportion of the total demand within the Processes & Methodologies category.

Online Marketing Jobs Demand Trend in Hertfordshire

Online Marketing
Salary Trend in Hertfordshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Online Marketing across the Hertfordshire region.

Online Marketing Salary Trend in Hertfordshire

Online Marketing
Salary Histogram in Hertfordshire

This chart provides a salary histogram for IT jobs citing Online Marketing across the Hertfordshire region over the 3 months to 24 July 2014.

Online Marketing Salary Histogram in Hertfordshire

Online Marketing
Job Locations in Hertfordshire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Online Marketing within the Hertfordshire region over the 3 months to 24 July 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Welwyn Garden City +4 1 - -
Hemel Hempstead - 1 £24,500 -
Watford - 1 £32,500 -
Online Marketing
East of England

Online Marketing
Top 30 Related IT Skills in Hertfordshire

For the 6 months to 24 July 2014, IT jobs across the Hertfordshire region citing Online Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing.

1 10 (100.00%) Marketing
2 7 (70.00%) SEO
3 6 (60.00%) HTML
3 6 (60.00%) Photoshop
4 4 (40.00%) Adobe
4 4 (40.00%) E-Commerce
4 4 (40.00%) Copywriting
5 3 (30.00%) Social Media
5 3 (30.00%) Mobile App
5 3 (30.00%) MS Excel
5 3 (30.00%) Web Development
5 3 (30.00%) CSS
6 2 (20.00%) Omniture
6 2 (20.00%) Analytics
6 2 (20.00%) Pay per click
6 2 (20.00%) Digital Marketing
7 1 (10.00%) Time Management
7 1 (10.00%) User Experience Design
7 1 (10.00%) Google Analytics
7 1 (10.00%) Email Marketing
7 1 (10.00%) Campaign Management
7 1 (10.00%) Performance Analysis
7 1 (10.00%) ExactTarget
7 1 (10.00%) Pure360
7 1 (10.00%) Hitwise
7 1 (10.00%) Marketing Strategy
7 1 (10.00%) Digital Media
7 1 (10.00%) Google
7 1 (10.00%) Data Mining
7 1 (10.00%) Microsoft

Online Marketing
Top Related IT Skills in Hertfordshire by Category

For the 6 months to 24 July 2014, IT jobs across the Hertfordshire region citing Online Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing. Up to 20 skills are shown per category.

Application Platforms
1 1 (10.00%) CMS
Applications
1 6 (60.00%) Photoshop
2 3 (30.00%) MS Excel
3 1 (10.00%) MS Office
3 1 (10.00%) Fireworks
3 1 (10.00%) Adobe Illustrator
3 1 (10.00%) InDesign
3 1 (10.00%) MS PowerPoint
Business Applications
1 1 (10.00%) Google Analytics
Cloud Services
1 1 (10.00%) Pure360
Database & Business Intelligence
1 1 (10.00%) Data Mining
General
1 10 (100.00%) Marketing
2 1 (10.00%) Advertising
2 1 (10.00%) Publishing
2 1 (10.00%) Retail
Job Titles
1 3 (30.00%) Web Producer
2 1 (10.00%) Marketing Executive
2 1 (10.00%) Designer
2 1 (10.00%) Email Marketing Executive
2 1 (10.00%) PPC Manager
2 1 (10.00%) PPC Analyst
2 1 (10.00%) PPC Executive
2 1 (10.00%) SEO Executive
2 1 (10.00%) PPC Specialist
2 1 (10.00%) Analyst
2 1 (10.00%) Web Designer
2 1 (10.00%) Graphic Designer
2 1 (10.00%) Web Editor
2 1 (10.00%) Performance Manager
2 1 (10.00%) Web Analyst
Libraries, Frameworks & Software Standards
1 6 (60.00%) HTML
2 3 (30.00%) CSS
3 1 (10.00%) Flash
Miscellaneous
1 4 (40.00%) Copywriting
2 3 (30.00%) Social Media
2 3 (30.00%) Mobile App
3 1 (10.00%) Digital Media
3 1 (10.00%) Graphic Design
3 1 (10.00%) Video Editing
3 1 (10.00%) Management Information System
Processes & Methodologies
1 7 (70.00%) SEO
2 4 (40.00%) E-Commerce
3 3 (30.00%) Web Development
4 2 (20.00%) Analytics
4 2 (20.00%) Pay per click
4 2 (20.00%) Digital Marketing
5 1 (10.00%) Time Management
5 1 (10.00%) User Experience Design
5 1 (10.00%) Email Marketing
5 1 (10.00%) Campaign Management
5 1 (10.00%) Performance Analysis
5 1 (10.00%) Marketing Strategy
5 1 (10.00%) Project Management
5 1 (10.00%) Service Delivery
5 1 (10.00%) Web Design
5 1 (10.00%) Content Management
5 1 (10.00%) Web Analytics
Vendors
1 4 (40.00%) Adobe
2 2 (20.00%) Omniture
3 1 (10.00%) ExactTarget
3 1 (10.00%) Hitwise
3 1 (10.00%) Google
3 1 (10.00%) Microsoft
3 1 (10.00%) Macromedia