The table below looks at the statistics for SEO skills in IT jobs advertised for the Kingston Upon Thames region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 7 July 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
7 Jul 2015
Same period 2014 Same period 2013
Search Engine Optimisation (SEO)
Rank 40 26 29
Rank change year-on-year
-14 +3
Permanent jobs citing SEO 2 22 8
As % of all permanent IT jobs located in Kingston Upon Thames 1.14% 10.84% 5.33%
As % of the Processes & Methodologies category 1.28% 12.29% 5.97%
Number of salaries quoted 2 14 8
Average salary £37,500 £42,500 £32,000
Average salary % change year-on-year
-11.76% +32.81%
90% offered a salary of more than £33,500 £40,000 £31,500
10% offered a salary of more than £41,500 £45,000 £40,000
UK excluding London average salary £32,500 £30,000 £30,000
% change year-on-year
+8.33% -
SEO
London

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Kingston Upon Thames region.

Processes & Methodologies Category
Kingston Upon Thames
Permanent IT job ads with a match in the
Processes & Methodologies category
156 179 134
As % of all permanent IT jobs located in Kingston Upon Thames 89.14% 88.18% 89.33%
Number of salaries quoted 154 158 119
Average salary £50,000 £50,000 £42,000
Average salary % change year-on-year
- +19.04%
90% offered a salary of more than £37,500 £35,750 £31,500
10% offered a salary of more than £65,000 £60,000 £72,500
UK excluding London average salary £44,500 £42,500 £40,000
% change year-on-year
+4.70% +6.25%

SEO
Jobs Demand Trend in Kingston Upon Thames

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Kingston Upon Thames region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Kingston Upon Thames

SEO
Salary Trend in Kingston Upon Thames

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Kingston Upon Thames region.

SEO Salary Trend in Kingston Upon Thames

SEO
Top 30 Related IT Skills in Kingston Upon Thames

For the 6 months to 7 July 2015, IT jobs across the Kingston Upon Thames region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 3 (100.00%) Google
1 3 (100.00%) Google Analytics
1 3 (100.00%) Analytics
2 2 (66.67%) Social Media
2 2 (66.67%) Digital Marketing
2 2 (66.67%) Marketing
2 2 (66.67%) HTML
3 1 (33.33%) JavaScript
3 1 (33.33%) PHP
3 1 (33.33%) SQL
3 1 (33.33%) VBScript
3 1 (33.33%) MySQL
3 1 (33.33%) SQL Server
3 1 (33.33%) MS Excel
3 1 (33.33%) MS Access
3 1 (33.33%) CRM
3 1 (33.33%) E-Commerce
3 1 (33.33%) B2B
3 1 (33.33%) B2C
3 1 (33.33%) Project Management
3 1 (33.33%) Advertising
3 1 (33.33%) Content Management
3 1 (33.33%) JIRA
3 1 (33.33%) Pay per click
3 1 (33.33%) Data Protection
3 1 (33.33%) Online Marketing
3 1 (33.33%) Information Architecture
3 1 (33.33%) Hitwise
3 1 (33.33%) Social Media Marketing
3 1 (33.33%) SQL Server Management Studio (SSMS)

SEO
Top Related IT Skills in Kingston Upon Thames by Category

For the 6 months to 7 July 2015, IT jobs across the Kingston Upon Thames region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Applications
1 1 (33.33%) MS Excel
Business Applications
1 1 (33.33%) Radian6
Cloud Services
1 3 (100.00%) Google Analytics
Database & Business Intelligence
1 1 (33.33%) MySQL
1 1 (33.33%) SQL Server
1 1 (33.33%) MS Access
Development Applications
1 1 (33.33%) JIRA
1 1 (33.33%) SQL Server Management Studio (SSMS)
General
1 2 (66.67%) Marketing
2 1 (33.33%) Advertising
Job Titles
1 1 (33.33%) Senior Consultant
1 1 (33.33%) Consultant
1 1 (33.33%) Account Manager
1 1 (33.33%) DBA
1 1 (33.33%) Senior Manager
1 1 (33.33%) Administrator
1 1 (33.33%) Senior Account Manager
1 1 (33.33%) SEO Specialist
Libraries, Frameworks & Software Standards
1 2 (66.67%) HTML
Miscellaneous
1 2 (66.67%) Social Media
2 1 (33.33%) Analytical Skills
Processes & Methodologies
1 3 (100.00%) Analytics
2 2 (66.67%) Digital Marketing
3 1 (33.33%) Data Protection
3 1 (33.33%) Online Marketing
3 1 (33.33%) Information Architecture
3 1 (33.33%) Social Media Marketing
3 1 (33.33%) CRM
3 1 (33.33%) E-Commerce
3 1 (33.33%) B2B
3 1 (33.33%) B2C
3 1 (33.33%) Project Management
3 1 (33.33%) Content Management
3 1 (33.33%) Pay per click
Programming Languages
1 1 (33.33%) JavaScript
1 1 (33.33%) PHP
1 1 (33.33%) SQL
1 1 (33.33%) VBScript
Vendors
1 3 (100.00%) Google
2 1 (33.33%) Hitwise