The table below looks at the statistics for knowledge and experience of Google products and/or services in IT jobs advertised for the Knutsford region. Included is a guide to the average salaries offered in IT jobs that have cited Google over the 3 months to 30 June 2015 with a comparison to the same period in the previous 2 years.

The figures below represent the IT job market in general and are NOT representative of salaries within Google.

Location
3 months to
30 Jun 2015
Same period 2014 Same period 2013
Google
Rank 27 25 31
Rank change year-on-year
-2 +6
Permanent jobs citing Google 6 1 5
As % of all permanent IT jobs located in Knutsford 4.32% 0.89% 2.49%
As % of the Vendors category 12.50% 1.92% 5.88%
Number of salaries quoted 6 1 5
Average salary £38,000 £24,000 £32,500
Average salary % change year-on-year
+58.33% -26.15%
UK excluding London average salary £40,000 £35,000 £34,000
% change year-on-year
+14.28% +2.94%
Google
Cheshire

The following table is for comparison with the above and provides statistics for the entire Vendors category in permanent jobs advertised in the Knutsford region.

Vendors Category
Knutsford
Permanent IT job ads with a match in the
Vendors category
48 52 85
As % of all permanent IT jobs located in Knutsford 34.53% 46.43% 42.29%
Number of salaries quoted 44 37 83
Average salary £35,000 £55,000 £42,500
Average salary % change year-on-year
-36.36% +29.41%
90% offered a salary of more than £22,000 £32,000 £29,750
10% offered a salary of more than £45,000 £55,000 £75,000
UK excluding London average salary £41,950 £40,000 £40,000
% change year-on-year
+4.87% -

Google
Jobs Demand Trend in Knutsford

This chart provides a 3-month moving total of permanent IT jobs citing Google across the Knutsford region as a proportion of the total demand within the Vendors category.

Google Jobs Demand Trend in Knutsford

Google
Salary Trend in Knutsford

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google across the Knutsford region.

Google Salary Trend in Knutsford

Google
Top 30 Related IT Skills in Knutsford

For the 6 months to 30 June 2015, IT jobs across the Knutsford region citing Google also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google.

1 16 (72.73%) Marketing
2 15 (68.18%) Logistics
2 15 (68.18%) B2B
2 15 (68.18%) B2C
3 10 (45.45%) SEO
3 10 (45.45%) Google Analytics
3 10 (45.45%) Analytics
4 9 (40.91%) Campaign Management
4 9 (40.91%) Digital Marketing
4 9 (40.91%) Marketing Management
4 9 (40.91%) Finance
4 9 (40.91%) Microsoft
4 9 (40.91%) MS Office
4 9 (40.91%) Strategic Planning
4 9 (40.91%) Pay per click
4 9 (40.91%) Search Engine Marketing
5 7 (31.82%) HTML
5 7 (31.82%) JavaScript
5 7 (31.82%) Facebook
6 6 (27.27%) Twitter
6 6 (27.27%) Continuous Improvement
6 6 (27.27%) Social Media
6 6 (27.27%) PHP
6 6 (27.27%) Competitor Analysis
6 6 (27.27%) Copywriting
6 6 (27.27%) Content Management
7 5 (22.73%) AutoCAD
7 5 (22.73%) GIS
7 5 (22.73%) Management Information System
8 2 (9.09%) Ajax

Google
Top Related IT Skills in Knutsford by Category

For the 6 months to 30 June 2015, IT jobs across the Knutsford region citing Google also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google. Up to 20 skills are shown per category.

Applications
1 9 (40.91%) MS Office
2 5 (22.73%) AutoCAD
Cloud Services
1 10 (45.45%) Google Analytics
Database & Business Intelligence
1 1 (4.55%) Relational Database
General
1 16 (72.73%) Marketing
2 9 (40.91%) Finance
Job Titles
1 9 (40.91%) PPC Manager
1 9 (40.91%) PPC Analyst
1 9 (40.91%) PPC Executive
1 9 (40.91%) PPC Specialist
2 6 (27.27%) Social Media Specialist
3 3 (13.64%) Information Systems Manager
3 3 (13.64%) Consultant
3 3 (13.64%) Systems Manager
3 3 (13.64%) Information Manager
3 3 (13.64%) GIS Manager
4 2 (9.09%) GIS Consultant
5 1 (4.55%) SEO Consultant
5 1 (4.55%) Junior Web Developer
5 1 (4.55%) Junior Developer
5 1 (4.55%) Junior
5 1 (4.55%) Developer
5 1 (4.55%) Web Developer
Libraries, Frameworks & Software Standards
1 7 (31.82%) HTML
2 2 (9.09%) CSS
2 2 (9.09%) Ajax
3 1 (4.55%) CodeIgniter
3 1 (4.55%) Web Services
Miscellaneous
1 6 (27.27%) Copywriting
1 6 (27.27%) Social Media
2 5 (22.73%) GIS
2 5 (22.73%) Management Information System
3 1 (4.55%) Computer Science
Processes & Methodologies
1 15 (68.18%) B2B
1 15 (68.18%) B2C
1 15 (68.18%) Logistics
2 10 (45.45%) Analytics
2 10 (45.45%) SEO
3 9 (40.91%) Strategic Planning
3 9 (40.91%) Pay per click
3 9 (40.91%) Search Engine Marketing
3 9 (40.91%) Digital Marketing
3 9 (40.91%) Marketing Management
3 9 (40.91%) Campaign Management
4 6 (27.27%) Competitor Analysis
4 6 (27.27%) Continuous Improvement
4 6 (27.27%) Content Management
Programming Languages
1 7 (31.82%) JavaScript
2 6 (27.27%) PHP
Qualifications
1 1 (4.55%) Degree
Vendors
1 9 (40.91%) Microsoft
2 7 (31.82%) Facebook
3 6 (27.27%) Twitter