The table below looks at the prevalence of the term Advertising in IT jobs advertised for the Lancashire region. Included is a guide to the average salaries offered in IT jobs that have cited Advertising over the 3 months to 23 September 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
23 Sep 2014
Same period 2013 Same period 2012
Advertising
Rank 59 55 51
Rank change year-on-year
-4 -4
Permanent jobs citing Advertising 4 11 15
As % of all permanent IT jobs located in Lancashire 0.81% 1.95% 2.94%
As % of the General category 2.34% 5.58% 7.43%
Number of salaries quoted 3 8 14
Average salary £37,500 £30,000 £41,250
Average salary % change year-on-year
+25.00% -27.27%
90% offered a salary of more than £19,900 £19,700 £26,850
10% offered a salary of more than £39,500 £32,500 £56,000
UK excluding London average salary £40,000 £40,000 £37,500
% change year-on-year
- +6.66%
Advertising
North West

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Lancashire region.

General Category
Lancashire
Permanent IT job ads with a match in the
General category
171 197 202
As % of all permanent IT jobs located in Lancashire 34.55% 34.93% 39.53%
Number of salaries quoted 155 170 167
Average salary £40,000 £35,000 £35,000
Average salary % change year-on-year
+14.28% -
90% offered a salary of more than £24,500 £18,000 £22,300
10% offered a salary of more than £50,000 £51,125 £65,000
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -

Advertising
Jobs Demand Trend in Lancashire

This chart provides a 3-month moving total of permanent IT jobs citing Advertising across the Lancashire region as a proportion of the total demand within the General category.

Advertising Jobs Demand Trend in Lancashire

Advertising
Salary Trend in Lancashire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Advertising across the Lancashire region.

Advertising Salary Trend in Lancashire

Advertising
Salary Histogram in Lancashire

This chart provides a salary histogram for IT jobs citing Advertising across the Lancashire region over the 3 months to 23 September 2014.

Advertising Salary Histogram in Lancashire

Advertising
Job Locations in Lancashire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Advertising within the Lancashire region over the 3 months to 23 September 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Preston +3 2 £37,500 +87.50% 2
Blackburn - 1 £15,500 -
Blackpool - 1 £40,000 -
Advertising
North West

Advertising
Top 30 Related IT Skills in Lancashire

For the 6 months to 23 September 2014, IT jobs across the Lancashire region citing Advertising also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Advertising.

1 11 (68.75%) Marketing
2 10 (62.50%) Pay per click
3 6 (37.50%) Copywriting
3 6 (37.50%) Email Marketing
3 6 (37.50%) Social Media
3 6 (37.50%) E-Commerce
4 5 (31.25%) Microsoft
5 4 (25.00%) HTML
5 4 (25.00%) SEO
5 4 (25.00%) Competitor Analysis
5 4 (25.00%) Google
5 4 (25.00%) Web Marketing
5 4 (25.00%) Digital Marketing
5 4 (25.00%) Analytics
5 4 (25.00%) Google Analytics
5 4 (25.00%) Time Management
5 4 (25.00%) Web Design
5 4 (25.00%) Degree
6 3 (18.75%) Data Protection Act
6 3 (18.75%) Creative Marketing
6 3 (18.75%) Adobe Illustrator
6 3 (18.75%) Data Protection
6 3 (18.75%) New Media
6 3 (18.75%) HTML5
6 3 (18.75%) SQL Server
6 3 (18.75%) Photoshop
6 3 (18.75%) Adobe
6 3 (18.75%) Dreamweaver
6 3 (18.75%) HNC
6 3 (18.75%) HND

Advertising
Top Related IT Skills in Lancashire by Category

For the 6 months to 23 September 2014, IT jobs across the Lancashire region citing Advertising also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Advertising. Up to 20 skills are shown per category.

Application Platforms
1 1 (6.25%) SharePoint
1 1 (6.25%) SharePoint 2010
1 1 (6.25%) SharePoint 2013
Applications
1 3 (18.75%) Photoshop
1 3 (18.75%) Adobe Illustrator
2 1 (6.25%) MS Excel
Business Applications
1 4 (25.00%) Google Analytics
2 1 (6.25%) Dynamics CRM
2 1 (6.25%) Dynamics GP
Cloud Services
1 1 (6.25%) Microsoft Azure
Database & Business Intelligence
1 3 (18.75%) SQL Server
2 1 (6.25%) Crystal Reports
2 1 (6.25%) SQL Server 2005
2 1 (6.25%) SQL Server 2008
2 1 (6.25%) SQL Server 2012
Development Applications
1 3 (18.75%) Dreamweaver
General
1 11 (68.75%) Marketing
2 1 (6.25%) Finance
Job Titles
1 4 (25.00%) PPC Specialist
1 4 (25.00%) PPC Manager
1 4 (25.00%) PPC Analyst
1 4 (25.00%) PPC Executive
2 3 (18.75%) Marketing Assistant
2 3 (18.75%) Designer
3 2 (12.50%) Developer
3 2 (12.50%) Web Designer
4 1 (6.25%) SQL DBA
4 1 (6.25%) Systems Accountant
4 1 (6.25%) IT Director
4 1 (6.25%) SharePoint Developer
4 1 (6.25%) DBA
4 1 (6.25%) Systems Support
4 1 (6.25%) Administrator
4 1 (6.25%) .NET Developer
4 1 (6.25%) C# Developer
4 1 (6.25%) Digital Designer
4 1 (6.25%) C# .NET Developer
4 1 (6.25%) Marketing Executive
Libraries, Frameworks & Software Standards
1 4 (25.00%) HTML
2 3 (18.75%) XHTML
2 3 (18.75%) HTML5
3 2 (12.50%) .NET
4 1 (6.25%) ASP.NET
4 1 (6.25%) CSS
Miscellaneous
1 6 (37.50%) Copywriting
1 6 (37.50%) Social Media
2 3 (18.75%) New Media
2 3 (18.75%) Data Protection Act
2 3 (18.75%) Analytical Skills
3 1 (6.25%) Replication
3 1 (6.25%) User Experience
Processes & Methodologies
1 10 (62.50%) Pay per click
2 6 (37.50%) E-Commerce
2 6 (37.50%) Email Marketing
3 4 (25.00%) Digital Marketing
3 4 (25.00%) Time Management
3 4 (25.00%) Web Marketing
3 4 (25.00%) Analytics
3 4 (25.00%) SEO
3 4 (25.00%) Web Design
3 4 (25.00%) Competitor Analysis
4 3 (18.75%) Creative Marketing
4 3 (18.75%) Data Protection
5 2 (12.50%) Business Intelligence
6 1 (6.25%) Disaster Recovery
6 1 (6.25%) Migration
6 1 (6.25%) Web Development
6 1 (6.25%) CRM
6 1 (6.25%) Performance Tuning
Programming Languages
1 2 (12.50%) C#
2 1 (6.25%) SQL
2 1 (6.25%) T-SQL
Qualifications
1 4 (25.00%) Degree
2 3 (18.75%) HNC
2 3 (18.75%) HND
3 1 (6.25%) ACCA
3 1 (6.25%) CIMA
Vendors
1 5 (31.25%) Microsoft
2 4 (25.00%) Google
3 3 (18.75%) Adobe
Preston, Lancashire
Applause IT Innovation
Salary: £30000 - £40000 per annum + Benefits, Training & Progression
Posted: 5 days ago
Lancashire
Nigel Frank International Limited - Newcastle
Salary: £35000 - £50000 per annum + Private healthcare and 10% bonus
Posted: 7 days ago
Preston
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Salary: £30000 - £45000 per annum + Benefits, Training & Progression
Posted: 14 days ago