The first table below looks at the demand for knowledge and experience of Aprimo products and/or services in IT jobs advertised for the London region. Included is a guide to the average salaries offered in IT jobs that have cited Aprimo over the 3 months to 30 July 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all Vendors for the London region.

The figures below represent the IT job market in general and are NOT representative of salaries within Aprimo, Incorporated.

Location
3 months to
30 Jul 2014
Same period 2013 Same period 2012
Aprimo
Rank 644 592 633
Rank change year-on-year
-52 +41
Permanent jobs citing Aprimo 7 9 1
As % of all permanent IT jobs located in London 0.015% 0.020% 0.002%
As % of the Vendors category 0.031% 0.043% 0.004%
Number of salaries quoted 5 9 1
Average salary £72,500 £70,000 £50,000
Average salary % change year-on-year
+3.57% +40.00%
UK excluding London average salary - - £35,750
Vendors Category
London
Permanent IT job ads with a match in the
Vendors category
22479 20733 23945
As % of all permanent IT jobs located in London 46.71% 46.71% 46.58%
Number of salaries quoted 18681 17167 20661
Average salary £52,500 £52,500 £52,500
90% offered a salary of more than £32,500 £32,500 £32,500
10% offered a salary of more than £77,500 £80,000 £75,000
UK excluding London average salary £40,000 £40,000 £40,000
Aprimo
England

Aprimo
Jobs Demand Trend in London

This chart provides a 3-month moving total of permanent IT jobs citing Aprimo across the London region as a proportion of the total demand within the Vendors category.

Aprimo Jobs Demand Trend in London

Aprimo
Salary Trend in London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Aprimo across the London region.

Aprimo Salary Trend in London

Aprimo
Salary Histogram in London

This chart provides a salary histogram for IT jobs citing Aprimo across the London region over the 3 months to 30 July 2014.

Aprimo Salary Histogram in London

Aprimo
Top 30 Related IT Skills in London

For the 6 months to 30 July 2014, IT jobs across the London region citing Aprimo also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Aprimo.

1 23 (100.00%) Marketing
1 23 (100.00%) Unica
2 18 (78.26%) Campaign Management
3 16 (69.57%) Business Development
4 13 (56.52%) Degree
4 13 (56.52%) CRM
5 12 (52.17%) Neolane
6 11 (47.83%) Data Governance
6 11 (47.83%) Siebel
7 10 (43.48%) SAS
7 10 (43.48%) IBM
7 10 (43.48%) Teradata
8 9 (39.13%) Programme Management
8 9 (39.13%) Pega
8 9 (39.13%) Marketing Management
8 9 (39.13%) Coremetrics
8 9 (39.13%) Finance
8 9 (39.13%) MOM
8 9 (39.13%) Chordiant
8 9 (39.13%) Business Intelligence
8 9 (39.13%) Data Warehouse
8 9 (39.13%) Tealeaf
8 9 (39.13%) Analytics
9 8 (34.78%) Cognos
9 8 (34.78%) Pharmaceutical
9 8 (34.78%) MicroStrategy
9 8 (34.78%) QlikView
10 7 (30.43%) MBA
10 7 (30.43%) Big Data
10 7 (30.43%) Social Media

Aprimo
Top Related IT Skills in London by Category

For the 6 months to 30 July 2014, IT jobs across the London region citing Aprimo also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Aprimo. Up to 20 skills are shown per category.

Application Platforms
1 10 (43.48%) SAS
Applications
1 2 (8.70%) MS Excel
2 1 (4.35%) FastStats
Business Applications
1 2 (8.70%) Dynamics CRM
1 2 (8.70%) SAP CRM
Cloud Services
1 1 (4.35%) Responsys
Database & Business Intelligence
1 9 (39.13%) Data Warehouse
2 8 (34.78%) QlikView
3 7 (30.43%) Big Data
4 1 (4.35%) Data Mart
4 1 (4.35%) SQL Server
General
1 23 (100.00%) Marketing
2 9 (39.13%) Finance
3 8 (34.78%) Pharmaceutical
4 2 (8.70%) Retail
5 1 (4.35%) Games
5 1 (4.35%) Advertising
Job Titles
1 10 (43.48%) Consultant
1 10 (43.48%) Marketing Consultant
2 9 (39.13%) Management Consultant
2 9 (39.13%) Campaign Management Consultant
3 7 (30.43%) Business Manager
3 7 (30.43%) Technology Manager
4 4 (17.39%) Senior Management Consultant
4 4 (17.39%) Senior Marketing Consultant
4 4 (17.39%) Senior Consultant
5 3 (13.04%) Senior Manager
6 2 (8.70%) Analyst
6 2 (8.70%) Marketing Manager
6 2 (8.70%) Senior Analyst
7 1 (4.35%) Data Analyst
7 1 (4.35%) Senior Data Analyst
7 1 (4.35%) CRM Manager
7 1 (4.35%) Campaign Manager
7 1 (4.35%) CRM Analyst
7 1 (4.35%) Senior Business Analyst
7 1 (4.35%) Business Analyst
Miscellaneous
1 7 (30.43%) Social Media
2 3 (13.04%) Enterprise Software
3 1 (4.35%) Management Information System
Processes & Methodologies
1 18 (78.26%) Campaign Management
2 16 (69.57%) Business Development
3 13 (56.52%) CRM
4 11 (47.83%) Data Governance
5 9 (39.13%) Programme Management
5 9 (39.13%) Marketing Management
5 9 (39.13%) Business Intelligence
5 9 (39.13%) Analytics
6 7 (30.43%) Marketing Strategy
7 3 (13.04%) Change Management
7 3 (13.04%) Project Management
8 2 (8.70%) Process Improvement
8 2 (8.70%) Business Process Improvement
8 2 (8.70%) Business Transformation
8 2 (8.70%) Process Management
8 2 (8.70%) Stakeholder Management
9 1 (4.35%) Asset Management
9 1 (4.35%) Data Management
9 1 (4.35%) Content Management
9 1 (4.35%) Data Analysis
Programming Languages
1 1 (4.35%) SQL
Qualifications
1 13 (56.52%) Degree
2 7 (30.43%) MBA
Quality Assurance & Compliance
1 1 (4.35%) QA
Systems Management
1 9 (39.13%) MOM
Vendors
1 23 (100.00%) Unica
2 12 (52.17%) Neolane
3 11 (47.83%) Siebel
4 10 (43.48%) IBM
4 10 (43.48%) Teradata
5 9 (39.13%) Pega
5 9 (39.13%) Coremetrics
5 9 (39.13%) Chordiant
5 9 (39.13%) Tealeaf
6 8 (34.78%) Cognos
6 8 (34.78%) MicroStrategy
7 4 (17.39%) Eloqua
7 4 (17.39%) Salesforce.com
7 4 (17.39%) Oracle
8 3 (13.04%) Cognizant
9 2 (8.70%) SmartFocus
9 2 (8.70%) ExactTarget
9 2 (8.70%) SAP
9 2 (8.70%) Alterian
10 1 (4.35%) Adobe