The table below looks at the statistics for Database Marketing skills in IT jobs advertised for the West Yorkshire region. Included is a guide to the average salaries offered in IT jobs that have cited Database Marketing over the 3 months to 27 April 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
27 Apr 2015
Same period 2014 Same period 2013
Database Marketing
Rank 203 - 183
Rank change year-on-year
- 0
Permanent jobs citing Database Marketing 3 0 3
As % of all permanent IT jobs located in West Yorkshire 0.062% - 0.077%
As % of the Processes & Methodologies category 0.072% - 0.096%
Number of salaries quoted 3 0 3
Average salary £30,000 - £51,000
UK excluding London average salary £40,000 £32,888 £38,500
% change year-on-year
+21.62% -14.57%
Database Marketing
Yorkshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the West Yorkshire region.

Processes & Methodologies Category
West Yorkshire
Permanent IT job ads with a match in the
Processes & Methodologies category
4187 4261 3135
As % of all permanent IT jobs located in West Yorkshire 87.01% 84.53% 80.82%
Number of salaries quoted 3231 3422 2454
Average salary £41,000 £40,000 £38,000
Average salary % change year-on-year
+2.50% +5.26%
90% offered a salary of more than £30,000 £29,000 £27,500
10% offered a salary of more than £57,500 £55,000 £57,500
UK excluding London average salary £44,000 £42,500 £40,000
% change year-on-year
+3.52% +6.25%

Database Marketing
Jobs Demand Trend in West Yorkshire

This chart provides a 3-month moving total of permanent IT jobs citing Database Marketing across the West Yorkshire region as a proportion of the total demand within the Processes & Methodologies category.

Database Marketing Jobs Demand Trend in West Yorkshire

Database Marketing
Salary Trend in West Yorkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Database Marketing across the West Yorkshire region.

Database Marketing Salary Trend in West Yorkshire

Database Marketing
Job Locations in West Yorkshire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Database Marketing within the West Yorkshire region over the 3 months to 27 April 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Leeds - 3 £30,000 -
Database Marketing
Yorkshire

Database Marketing
Top 20 Related IT Skills in West Yorkshire

For the 6 months to 27 April 2015, IT jobs across the West Yorkshire region citing Database Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Database Marketing.

1 3 (100.00%) SQL
1 3 (100.00%) Oracle
1 3 (100.00%) SQL Server
1 3 (100.00%) MS Excel
1 3 (100.00%) MS Access
1 3 (100.00%) IBM
1 3 (100.00%) Marketing
1 3 (100.00%) Unica
2 2 (66.67%) Email Marketing
2 2 (66.67%) Aprimo
2 2 (66.67%) Retail
2 2 (66.67%) Alterian
2 2 (66.67%) Adobe
2 2 (66.67%) Chordiant
2 2 (66.67%) FastStats
2 2 (66.67%) Eloqua
2 2 (66.67%) Campaign Management
2 2 (66.67%) Adobe Campaign
3 1 (33.33%) Data Analysis
3 1 (33.33%) Marketing Management

Database Marketing
Top Related IT Skills in West Yorkshire by Category

For the 6 months to 27 April 2015, IT jobs across the West Yorkshire region citing Database Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Database Marketing. Up to 20 skills are shown per category.

Applications
1 3 (100.00%) MS Excel
2 2 (66.67%) FastStats
Business Applications
1 3 (100.00%) Unica
2 2 (66.67%) Adobe Campaign
Database & Business Intelligence
1 3 (100.00%) SQL Server
1 3 (100.00%) MS Access
General
1 3 (100.00%) Marketing
2 2 (66.67%) Retail
Job Titles
1 3 (100.00%) Analyst
2 2 (66.67%) Marketing Analyst
3 1 (33.33%) Customer Analyst
3 1 (33.33%) SQL Data Analyst
3 1 (33.33%) Data Analyst
Processes & Methodologies
1 2 (66.67%) Email Marketing
1 2 (66.67%) Campaign Management
2 1 (33.33%) Data Analysis
2 1 (33.33%) Marketing Management
Programming Languages
1 3 (100.00%) SQL
Vendors
1 3 (100.00%) IBM
1 3 (100.00%) Oracle
2 2 (66.67%) Chordiant
2 2 (66.67%) Adobe
2 2 (66.67%) Alterian
2 2 (66.67%) Aprimo
2 2 (66.67%) Eloqua