The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Winchester region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 5 February 2016 with a comparison to the same period in the previous 2 years.

Location
3 months to
5 Feb 2016
Same period 2015 Same period 2014
Marketing
Rank - 32 23
Permanent jobs citing Marketing 0 10 7
As % of all permanent IT jobs located in Winchester - 5.52% 6.09%
As % of the General category - 23.26% 25.00%
Number of salaries quoted 0 10 7
Average salary - £26,500 £26,000
Average salary % change year-on-year
- +1.92%
UK excluding London average salary £40,000 £37,500 £38,000
% change year-on-year
+6.66% -1.31%
Marketing
Hampshire

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Winchester region.

General Category
Winchester
Permanent IT job ads with a match in the
General category
60 43 28
As % of all permanent IT jobs located in Winchester 36.36% 23.76% 24.35%
Number of salaries quoted 56 42 27
Average salary £50,000 £45,000 £25,750
Average salary % change year-on-year
+11.11% +74.75%
90% offered a salary of more than £32,500 £23,000 £19,000
10% offered a salary of more than £61,000 £34,750 £62,500
UK excluding London average salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Marketing
Jobs Demand Trend in Winchester

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Winchester region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Winchester

Marketing
Salary Trend in Winchester

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Winchester region.

Marketing Salary Trend in Winchester

Marketing
Top 30 Related IT Skills in Winchester

For the 6 months to 5 February 2016, IT jobs across the Winchester region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 4 (80.00%) B2C
1 4 (80.00%) Copywriting
2 3 (60.00%) Blog
2 3 (60.00%) B2B
2 3 (60.00%) Email Marketing
2 3 (60.00%) Advertising
3 2 (40.00%) CMS
3 2 (40.00%) HTML
4 1 (20.00%) JavaScript
4 1 (20.00%) PHP
4 1 (20.00%) SQL
4 1 (20.00%) .NET
4 1 (20.00%) MySQL
4 1 (20.00%) SQL Server
4 1 (20.00%) Photoshop
4 1 (20.00%) IIS
4 1 (20.00%) MS Office
4 1 (20.00%) ASP.NET
4 1 (20.00%) CSS
4 1 (20.00%) XML
4 1 (20.00%) XHTML
4 1 (20.00%) MS Excel
4 1 (20.00%) CRM
4 1 (20.00%) E-Commerce
4 1 (20.00%) Dreamweaver
4 1 (20.00%) Scrum
4 1 (20.00%) Agile Software Development
4 1 (20.00%) Ajax
4 1 (20.00%) Google
4 1 (20.00%) Web Development

Marketing
Top Related IT Skills in Winchester by Category

For the 6 months to 5 February 2016, IT jobs across the Winchester region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 2 (40.00%) CMS
2 1 (20.00%) IIS
2 1 (20.00%) WordPress
Applications
1 1 (20.00%) MS Excel
1 1 (20.00%) MS Office
1 1 (20.00%) Photoshop
Cloud Services
1 1 (20.00%) Google Analytics
Communications & Networking
1 1 (20.00%) Intranet
Database & Business Intelligence
1 1 (20.00%) MySQL
1 1 (20.00%) SQL Server
1 1 (20.00%) SQL Server 2008
Development Applications
1 1 (20.00%) Dreamweaver
General
1 3 (60.00%) Advertising
Job Titles
1 3 (60.00%) Marketing Executive
2 1 (20.00%) Content Manager
2 1 (20.00%) Developer
2 1 (20.00%) Digital Content Manager
2 1 (20.00%) Web Developer
Libraries, Frameworks & Software Standards
1 2 (40.00%) HTML
2 1 (20.00%) .NET
2 1 (20.00%) Ajax
2 1 (20.00%) ASP.NET
2 1 (20.00%) CSS
2 1 (20.00%) HTML5
2 1 (20.00%) XHTML
2 1 (20.00%) XML
Miscellaneous
1 4 (80.00%) Copywriting
2 3 (60.00%) Blog
3 1 (20.00%) Social Media
3 1 (20.00%) User Experience
Processes & Methodologies
1 4 (80.00%) B2C
2 3 (60.00%) B2B
2 3 (60.00%) Email Marketing
3 1 (20.00%) Agile Software Development
3 1 (20.00%) Analytics
3 1 (20.00%) CRM
3 1 (20.00%) Digital Content Management
3 1 (20.00%) Digital Marketing
3 1 (20.00%) E-Commerce
3 1 (20.00%) Front End Development
3 1 (20.00%) Project Management
3 1 (20.00%) Scrum
3 1 (20.00%) SEO
3 1 (20.00%) Web Development
Programming Languages
1 1 (20.00%) C#
1 1 (20.00%) JavaScript
1 1 (20.00%) PHP
1 1 (20.00%) SQL
Vendors
1 1 (20.00%) Google