Storytelling Contract Job Trends in the Thames Valley

Storytelling
South East > Thames Valley

The table below provides summary statistics and contractor rates for jobs advertised in the Thames Valley requiring Storytelling skills. It covers contract job vacancies from the 6 months leading up to 20 October 2025, with comparisons to the same periods in the previous two years.

6 months to
20 Oct 2025
Same period 2024 Same period 2023
Rank 114 120 123
Rank change year-on-year +6 +3 +60
Contract jobs citing Storytelling 2 4 14
As % of all contract jobs in the Thames Valley 0.12% 0.19% 0.53%
As % of the Processes & Methodologies category 0.13% 0.21% 0.58%
Number of daily rates quoted 1 0 4
10th Percentile - - -
25th Percentile £575 - £46
Median daily rate (50th Percentile) £600 - £148
75th Percentile £625 - £284
90th Percentile - - £346
South East median daily rate £550 £315 £250
% change year-on-year +74.60% +26.00% -57.45%

All Process and Methodology Skills
Thames Valley

Storytelling falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills in the Thames Valley.

Contract vacancies with a requirement for process or methodology skills 1,566 1,865 2,395
As % of all contract IT jobs advertised in the Thames Valley 90.26% 86.70% 90.11%
Number of daily rates quoted 975 1,063 1,603
10th Percentile £268 £300 £248
25th Percentile £400 £413 £400
Median daily rate (50th Percentile) £500 £510 £510
Median % change year-on-year -1.96% - +2.00%
75th Percentile £588 £625 £625
90th Percentile £650 £675 £700
South East median daily rate £500 £510 £525
% change year-on-year -1.96% -2.86% +2.44%
Number of hourly rates quoted 112 71 97
10th Percentile £14.75 £18.50 £16.40
25th Percentile £15.91 £27.00 £24.50
Median hourly rate £25.15 £57.50 £51.06
Median % change year-on-year -56.26% +12.62% +161.82%
75th Percentile £42.67 £62.85 £67.25
90th Percentile £74.70 £74.87 £75.67
South East median hourly rate £20.71 £58.30 £52.50
% change year-on-year -64.48% +11.05% +48.05%

Storytelling
Job Vacancy Trend in the Thames Valley

Historical trend showing the proportion of contract IT job postings citing Storytelling relative to all contract IT jobs advertised in the Thames Valley.

Storytelling job vacancy trend in the Thames Valley

Storytelling
Daily Rate Trend in the Thames Valley

Contractor daily rate distribution trend for jobs in the Thames Valley citing Storytelling.

Contractor daily rate distribution trend for jobs in the Thames Valley citing Storytelling

Storytelling
Contract Job Locations in the Thames Valley

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Storytelling within the Thames Valley region over the 6 months to 20 October 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
Berkshire +10 2 £600 - 42
Storytelling
South East

Storytelling
Co-Occurring Skills & Capabilities in the Thames Valley by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Cloud Services
1 1 (50.00%) GCP
1 1 (50.00%) Power Platform
Communications & Networking
1 1 (50.00%) 2G
1 1 (50.00%) 5G
1 1 (50.00%) LTE
1 1 (50.00%) Mobile Backhaul
1 1 (50.00%) VoIP
Database & Business Intelligence
1 1 (50.00%) Power BI
1 1 (50.00%) Tableau
General
1 1 (50.00%) Social Skills
1 1 (50.00%) Telecoms
Job Titles
1 2 (100.00%) Lead
2 1 (50.00%) Technical Leader
2 1 (50.00%) User Researcher
Miscellaneous
1 1 (50.00%) Algorithms
1 1 (50.00%) IoT
1 1 (50.00%) Mobile App
1 1 (50.00%) Product Ownership
Processes & Methodologies
1 2 (100.00%) Agile
2 1 (50.00%) Analytics
2 1 (50.00%) Coaching
2 1 (50.00%) Continuous Improvement
2 1 (50.00%) Data Analysis
2 1 (50.00%) Data Cleansing
2 1 (50.00%) Data Visualisation
2 1 (50.00%) DevOps
2 1 (50.00%) Line Management
2 1 (50.00%) Machine Learning
2 1 (50.00%) Mentoring
2 1 (50.00%) Psychology
2 1 (50.00%) Qualitative Research
2 1 (50.00%) Stakeholder Engagement
2 1 (50.00%) Statistics
2 1 (50.00%) Strategic Planning
2 1 (50.00%) Test Automation
2 1 (50.00%) Usability Testing
2 1 (50.00%) User Experience
2 1 (50.00%) Visualisation
Programming Languages
1 1 (50.00%) Python
1 1 (50.00%) R
1 1 (50.00%) SQL
Quality Assurance & Compliance
1 1 (50.00%) Accessibility