Subscription Analytics Manager
- Hiring Organisation
- dmg media
- Location
- City of London, Greater London, UK
Responsibilities Lead data analysis initiatives across the subscriber lifecycle, from acquisition to retention and lifetime value. Define and maintain reports to track KPIs, providing actionable insights to stakeholders across the business. Develop, improve, and maintain customer segmentation models to provide deep insights into the subscription base and inform Product … science techniques. Collaborate with cross-functional teams , including marketing, finance, product and editorial, to ensure data-driven decision-making aligns with business objectives. Deliver actionable recommendations to optimise marketing spend, customer acquisition, product initiatives and retention strategies. Responsible for innovating in how we leverage AI to access ...