CRO Programme Lead (FTC)
- Location
- Royal Borough of Greenwich, England, United Kingdom
build clients’ in-house capability through coaching, playbooks and handover. Hands-on Experimentation Dig into quantitative and qualitative data, using tools such as GA4, Adobe Analytics, Contentsquare and CRM data, to find opportunities and shape strong hypotheses. Optimise across content, layout, component, journey and channel levels. Build … tests on platforms such as Optimizely, VWO or Adobe Target, ensuring safe, high-quality delivery. Analyse results with statistical rigour and report on outcomes clearly, including to teams who may not fully understand the numbers behind them. Commercial Accountability Connect test results to the metrics that matter to each ...