CRM Manager
Bournemouth, Dorset, South West, United Kingdom
La Fosse
dynamic content to boost engagement. Maintain a library of reusable, brand-compliant CRM assets. Performance & Budget Management Define and monitor CRM KPIs across acquisition, conversion, retention, and advocacy. Analyse campaign performance and recommend improvements to maximise ROI. Manage the CRM budget and ensure spend is tied to business results. Governance & Best Practice Ensure all CRM activity complies with GDPR … Salesforce Marketing Cloud and Pardot expertise Proven track record managing external partners and agencies Skilled at running senior-level workshops and engaging stakeholders Experience in customer journey mapping, automation, campaign analytics, and GDPR-compliant CRM strategies Strong commercial awareness and budget management skills Preferred: 4–8 years' experience in senior CRM, digital marketing, or customer engagement roles Excellent More ❯
Employment Type: Permanent
Salary: £65,000
Posted: