Data Analytics Manager - 12 month FTC
Edinburgh, Scotland, United Kingdom
myGwork
to accelerate app acquisition, engagement, and user retention. You'll focus on understanding the key drivers of app performance, conducting in-depth user behaviour analysis to identify and quantify optimisation opportunities that drive logins, repeat visits and lifetime value (LTV). You'll also guide the design, implementation, and … guide decision-making. Performance Reporting and Business Impact : Drive high-quality performance evaluations (focussed on App and Retention), joining dots end to end (funnel analysis) and ensuring the business has clear understanding of the key factors impacting performance Collaborate with cross-functional teams to identify trends, uncover opportunities, and … fast-paced environment. Technical and Analytical Skills : Strong analytical skills with the ability to explore sophisticated datasets, apply a range of techniques (e.g. funnel analysis, trend analysis, cohort analysis), and translate data into clear, actionable insights that advise strategy and drive business decisions Strong SQL skills More ❯
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