Director of Digital Presence
Slough, England, United Kingdom
IRIS Software Group
optimization of a unified, high-performing web ecosystem that effectively communicates our value proposition and drives measurable business results. Primary Responsibilities Strategic Leadership Develop and execute a comprehensive website strategy aligned with IRIS's business objectives and core solution areas Lead executive decision-making on critical web presence matters, including regional site strategy (e.g., UK vs. US versions … overall site speed Develop and implement A/B testing strategies to refine user journeys and conversion funnels Team Leadership Build and lead a high-performing web team, including content strategists, UX/UI specialists, developers, and analytics professionals Foster collaboration between marketing, sales, product, and technology teams to ensure alignment of web strategy with broader business goals … competitive advantage Develop integration strategies between web properties and other business systems (CRM, marketing automation, etc.) Qualifications Required Experience & Skills 5+ years of progressive experience in digital marketing, web strategy, or related fields Proven track record of successfully managing complex website consolidation projects and creation/management of large scale corporate websites Demonstrated expertise in optimizing websites for conversion More ❯
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