Cardiff, South Glamorgan, Wales, United Kingdom Hybrid / WFH Options
Confused.com
Experience Design to lead our multidisciplinary design practice across RVUs Annual Insurances vertical - including Confused.com. This is a senior strategic role, responsible for embedding design thinking into our business strategy, building high-performing teams, and delivering experiences that drive customer value, commercial outcomes, and long-term innovation. Youll inherit and lead a team of 8 (product designers, content … millions of UK households. Acting as a thought leader across the organisation, youll work closely with engineering, data, product, marketing and commercial leaders, influencing everything from top-line growth strategy to the details of a quote journey. What you'll be doing: Business Strategy & Design Thinking Partner with senior leadership to translate revenue goals into actionable strategies, embedding … into roadmaps that deliver measurable value and support innovation at pace. Customer Acquisition & Retention Lead cross-functional initiatives to improve acquisition, retention, and product density. Align brand, product and content to create seamless, high-performing customer journeys. Innovate at Scale Evolve our standards, tools, and practices that enable product teams to deliver high-quality, consistent, and efficient user experiences More ❯
This role is pivotal in supporting our ambitious growth plans by aligning marketing strategies with business objectives and ensuring a strong market presence across the UK. Key Responsibilities: Marketing Strategy & Planning: Develop and implement a comprehensive marketing strategy that supports business growth, enhances brand visibility, and drives lead generation across Managed IT, Cyber Security, and Communications sectors. Team … a high-performing marketing team, fostering a culture of creativity, accountability, and continuous improvement. Campaign Management: Oversee the planning, execution, and performance of multi-channel marketing campaigns, including digital, content, email, social media, and events. Brand Management: Ensure consistent brand messaging and visual identity across all touchpoints, strengthening Flotek's position as a trusted technology partner. Digital Marketing & Analytics … Leverage SEO, PPC, CRM, and marketing automation tools to drive traffic and conversions. Oversee outsourced digital marketing teams and monitor KPIs and ROI to optimise performance. Content & Communications: Develop compelling content strategies that resonate with target audiences and support sales enablement, including case studies, blogs, whitepapers, and video. Market Intelligence: Conduct market research and competitor analysis to identify More ❯
Cardiff, South Glamorgan, United Kingdom Hybrid / WFH Options
Marco's Franchising, LLC
Analytics will lead customer analytics and lifecycle measurement across our marketing and loyalty programs. This highly visible role will own our approach to customer segmentation, campaign measurement, and personalization strategy-bringing structure, insights, and innovation to our CRM and CDP initiatives. Reporting to the Director of Marketing Analytics, they will partner closely with Marketing, Loyalty, and Product to drive … and reporting dashboards. Act as the analytics liaison to our CRM and Loyalty teams, translating data into actionable strategies. Collaborate on personalization efforts using CDP-driven audiences and dynamic content strategies. Ensure best practices in data tagging, CDP integration, and marketing data governance. Build or oversee dashboarding for campaign performance, customer health, and KPI monitoring. Work closely with the More ❯
Cardiff, South Glamorgan, United Kingdom Hybrid / WFH Options
Marco's Franchising, LLC
Analytics will lead customer analytics and lifecycle measurement across our marketing and loyalty programs. This highly visible role will own our approach to customer segmentation, campaign measurement, and personalization strategy-bringing structure, insights, and innovation to our CRM and CDP initiatives. Reporting to the Director of Marketing Analytics, they will partner closely with Marketing, Loyalty, and Product to drive … and reporting dashboards. Act as the analytics liaison to our CRM and Loyalty teams, translating data into actionable strategies. Collaborate on personalization efforts using CDP-driven audiences and dynamic content strategies. Ensure best practices in data tagging, CDP integration, and marketing data governance. Build or oversee dashboarding for campaign performance, customer health, and KPI monitoring. Work closely with the More ❯