Head of Omnichannel Activation
- Location
- Greater London, England, United Kingdom
future of the agency's activation offering. Key Responsibilities Activation Leadership Lead the agency's activation function across paid search, paid social, programmatic, ABM, content syndication, CTV, digital audio, DOOH, and emerging media channels. Establish and continuously evolve activation best practices, governance, quality standards, and operational processes. … maximize performance across the full funnel. Platform & Technical Expertise – Platforms Google Ads, Microsoft Ads LinkedIn, Meta, Reddit Demand‐side platforms (StackAdapt and other DSPs) Content Syndication platforms ABM platforms including 6sense and ZoomInfo Google Analytics 4, Google Tag Manager, Looker Studio, and measurement frameworks Platform & Technical Expertise ...