Milton Keynes, England, United Kingdom Hybrid / WFH Options
Snap Finance UK
for a strategic, data-driven Head of Performance Marketing to lead the development and execution of our digital acquisition and retention strategy. You will own performance across paid channels, CRO/site optimisation, and eCRM – ensuring Snap Finance continues to scale efficiently and effectively. This is a critical leadership role for a commercially minded marketer who thrives on driving … Credit, Tech, and Compliance) to ensure alignment with wider business objectives. Performance & Optimisation Own digital KPIs including CPA, ROAS, conversionrate, and lifetime value. Lead ongoing CRO and site optimisation initiatives, using A/B testing and analytics to improve user journey and application flow. Oversee and evolve the eCRM strategy, ensuring effective lifecycle communications that … within financial services, fintech, or eCommerce. Deep expertise across key acquisition channels: Google Ads, Meta, affiliates, and programmatic. App and push channel strategies are desirable Hands-on experience with CRO and site optimisation using tools like GA4, Crazy Egg, Hotjar, or similar. Solid background in eCRM and lifecycle marketing (hubspot knowledge desirable) Highly analytical with a data-first mindset More ❯
into actionable insights. Strong understanding of content marketing and how it intersects with SEO. Excellent communication skills and ability to present strategies and reports to clients. Desirable: Knowledge of CRO (ConversionRate Optimization) principles. Understanding of paid media to inform holistic digital strategies. This is an exciting opportunity to join at a period of growth within this start More ❯
digital growth strategy Drive pricing and promotional initiatives to increase sales and margins Conduct competitor and market analysis to inform strategic decisions Lead conversionrateoptimisation (CRO), including A/B testing and UX/UI enhancements Oversee digital channels including SEO, PPC, email, social, and affiliates Manage and optimise digital marketing budgets to maximise ROI Implement More ❯
analytical and problem-solving skills with experience in Google Analytics, GTM, and ad tracking tools. Experience in A/B testing, audience segmentation, and conversionrate optimization (CRO). Ability to work cross-functionally and lead teams towards a common product vision. Background in E-commerce, SaaS, or digital agencies is a plus. Benefits: Competitive salary + performance More ❯
analytical and problem-solving skills with experience in Google Analytics, GTM, and ad tracking tools. Experience in A/B testing, audience segmentation, and conversionrate optimization (CRO). Ability to work cross-functionally and lead teams towards a common product vision. Background in E-commerce, SaaS, or digital agencies is a plus. Benefits: Competitive salary + performance More ❯