Marketing & Sales Automation Manager
- Hiring Organisation
- Resource Recruitment
- Location
- Poole, Dorset, South West, United Kingdom
- Employment Type
- Permanent
- Salary
- £45,000
channel campaigns. Lead the implementation of email marketing campaigns, including segmentation, content set-up, automation workflows, tracking, testing, optimisation, and performance reporting. Develop automated customer journeys that improve engagement, lead conversion, and customer retention. Support sales teams through the implementation and optimisation of sales automation processes. Improve alignment … provide actionable insights into marketing and sales performance including pipeline performance, lead generation, conversion rates, campaign effectiveness, and ROI. Analyse campaign performance and customer behaviour to identify growth opportunities. Conduct A/B testing and performance analysis across campaigns and automation workflows. The successful candidate will possess; Minimum ...