1 of 1 Customer Segmentation Jobs in South London

About your role: At British Gas, we're redefining the way our customers experience energy and home services. At the heart of this transformation is our Membership proposition - a customer-centric scheme designed to reward, engage, and build lasting relationships with our customers. We're looking for a commercially-minded, analytical, and customer-obsessed Digital Product Manager to … lead and evolve our Membership offering. You'll drive the strategy, performance, and optimisation of our membership proposition, collaborating across digital, commercial, marketing, and customer experience teams to deliver maximum value for both our customers and the business. Responsibilities of the role: Own the end-to-end performance of the Membership product, with a focus on acquisition, engagement, retention … and lifetime value. Define and deliver the Membership strategy and roadmap, ensuring alignment with broader business goals and customer needs. Continuously improve the digital customer experience across touchpoints-simplifying sign-up, driving engagement, and enhancing perceived value. Leverage data and insights to identify new opportunities, refine features, and inform key product decisions. Lead conversion rate and engagement optimisation More ❯