B2B Marketing Manager
- Hiring Organisation
- Brand Partnership Group
- Location
- Reading, Berkshire, South East, United Kingdom
- Employment Type
- Permanent, Work From Home
- Salary
- £60,000
experience navigating complex buying environments and delivering measurable impact in fast-moving, high-accountability settings. WHAT YOULL BE UP TO Develop and execute integrated demand generation campaigns aligned to defence sales priorities across EMEA Build campaign plans including target accounts, personas (e.g., CIO, CISO, IT Director, Programme Lead … marketing-generated opportunity (MGO) targets across defence accounts Support named account and priority defence account strategies in partnership with sales Execute multi-channel demand programs including email marketing, nurture journeys, and paid media (LinkedIn, search, programmatic, industry publications) Position HP as a trusted partner in secure, mission-critical environments ...