Customer Analytics Manager
Liverpool, Merseyside, North West, United Kingdom
Matalan
is a high impact role, where you will be a strategic partner to the entire business. You will lead the measurement and optimisation of customer behaviour, online performance and marketing effectiveness, ensuring every insight you uncover contributes directly to our long term goals. The role is about impact. We need someone with a strong commercial understanding who can navigate … Cross Functional Partnerships: working closely with our Customer Insights team to transform our understanding of customer behaviour, ensuring insights are translated into actionable strategies across the wider business. Driving Marketing Effectiveness: Empower our Marketing teams with robust, accurate data, enabling them to confidently measure campaign effectiveness and make informed decisions on budget allocation. Uncover Business opportunities: Partner with … leaders in Marketing, Online, Retail, and Merchandising to embed a customer-data-first approach into all departmental strategies. Insight Automation: Oversee the development of automated dashboard and reports providing visibility of key customer, ecommerce and marketing KPIs, enabling the entire business to make faster, smarter decisions. Actionable Recommendations: Playing a key role in encouraging democratisation of insight and More ❯
Employment Type: Permanent
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