South East London, England, United Kingdom Hybrid / WFH Options
ECM Talent
month contract + opportunity to extend long-term. This is an exciting opportunity to join a high-performing Data Science team focused on advancing marketing effectiveness through advanced econometricmodelling—including Bayesian Marketing Mix Modelling (MMM), Multi-Touch Attribution (MTA), and data-driven optimization strategies. Key Responsibilities Lead and manage data workflows: data extraction, transformation, validation, and … exploratory analysis to ensure modelling-readiness. Build and refine Bayesian MMM models that capture the drivers of key marketing and commercial KPIs. Use Python (and optionally R) to design, build, and improve base and advanced models—integrating prior knowledge, probabilistic reasoning, and real-world constraints. Develop and present ROI workbooks, response curves, and optimization frameworks for marketing budget allocation. … proficiency in Python, especially with pandas, NumPy, and probabilistic programming libraries such as PyMC. Experience with R is a bonus, particularly for MMM-related workflows. Deep understanding of regression modelling, Bayesian inference, hierarchical models, and MCMC techniques. Proven ability to handle and analyse large, complex datasets using SQL and/or Spark. Solid knowledge of applied statistics, modellingMore ❯
South East London, England, United Kingdom Hybrid / WFH Options
Peaple Talent
Senior Analytics Consultant – Marketing Mix Modelling | London | £45,000-£55,000 Peaple Talent have partnered with a world leader in Media investment analysis. My client harness the power of data to provide independent advice, enabling brand owners to utilise media investment decisions and improve business outcomes. Due to rapid growth plans within the Analytics team, we are now looking … for a selection of Senior Analytics Consultants who specialise in Econometrics/Marketing Mix Modelling. The Role: You will be primarily responsible for delivering Marketing Mix Modelling and analytics projects ensuring faultless delivery across a number of client engagements. Key Responsibilities: Convert model outputs into significant insight to drive value for clients Contribute to the development of new solutions … and analytical approaches Develop strong relationships across agency contacts and clients Deliver econometricmodelling and analytics projects ensuring faultless delivery across a number of client engagements The Candidate: Coding experience in SQL, R or Python Good knowledge or Marketing/Media and Price & Promotions Hands on experience building MMM A collaborative and confident team player with demonstrable experience More ❯
will involve working with the rest of the Tourism Economics team who are based across a range of office locations. Key Responsibilities Assist in developing and maintaining Python-based econometric models to expand our product and data offerings (e.g., new forecast variables, scenario tools, innovative client outputs), checking & troubleshooting tools and optimise internal workflows. Collaborate with technology teams to … CD) to streamline workflows. Strong analytical skills with experience handling large datasets (time series, cross-sectional). Proactive problem-solving and commitment to delivering innovative, scalable solutions. Understanding of econometric techniques and software is required. Basic knowledge of SQL and data visualization tools is desirable. Some understanding, experience and interest with other technologies e.g. Web development (React, Node.js etc More ❯