Tracking and Analytics Manager
- Location
- Greater London, England, United Kingdom
hands-on build role with genuine client ownership, not an oversight role. You will audit and rebuild measurement setups end to end: GA4 and Google Tag Manager, server-side tagging, consent and CMP configuration, paid media conversion tracking, CRM integrations and app measurement. You will write the specifications developers … inflated user counts, misfiring tags, attribution gaps and cross-platform discrepancies, using live debugging, BigQuery and platform interfaces. Consent and compliance Implement and validate Google Consent Mode v2 across both client-side and server-side environments. Manually audit hard-coded tags across client sites to confirm they genuinely respect ...