10 of 10 Google Tag Manager Jobs in the City of London

Digital Implementation Engineer (Contract) Leading Travel Brand London – Hybrid £500–£600 per day Inside IR35 Are you a hands-on Digital Implementation Engineer with deep expertise in GA4 and Google Tag Manager? I’m working with a leading travel brand undergoing a major digital transformation, and they’re looking for a contractor to architect and implement robust … engineering, cross-platform tracking, and technical enablement for one of the most recognisable names in the travel sector. Role & Responsibilities GA4 Deployment: Lead the technical configuration and deployment of Google Analytics 4 across web and mobile platforms, ensuring complete and accurate data capture throughout the booking journey. GTM Engineering: Build and maintain efficient tag architectures within Google Tag Manager, enabling streamlined deployment of marketing and analytics technologies. DataLayer Design: Define, document, and implement custom dataLayer structures to support robust event tracking and enable scalable measurement. Technical Specification & QA: Write technical specs for developers, validate tracking requirements post-implementation, and use debugging tools to troubleshoot and optimise. Collaboration: Partner closely with front-end developers, UX More ❯

I'm working with a well-known brand in the travel sector who are embarking on a major digital transformation journey. They need a contractor to lead a robust Google Analytics 4 implementation and manage end-to-end tracking using Google Tag Manager (GTM) across their customer-facing platforms. This is an exciting opportunity to work … a travel business that is evolving its online booking journey, personalisation strategies, and marketing analytics. Role & Responsibilities GA4 Implementation for Travel Journeys: Lead the end-to-end setup of Google Analytics 4 across web and app booking flows, ensuring accurate and scalable tracking of customer behaviour, from trip searches to bookings. Tag Management (GTM): Own the tag … behaviour trends, and deliver insight-driven recommendations to stakeholders. Skills & Experience Solid experience in digital analytics with a strong focus on GA4 implementation and user journey tracking Proficiency in Google Tag Manager, with experience in deploying tags for dynamic and transactional websites or apps Strong understanding of the online travel customer lifecycle, from research and planning to More ❯

ensuring our business can make fast, confident, and data-informed decisions. You are responsible for building and maintaining our digital analytics architecture, working hands-on across our codebase and tag management platform to ensure accurate, consistent, and privacy-conscious tracking of user behaviour. Responsibilities: Analytics Instrumentation & Implementation: Design, implement, and maintain custom analytics tracking within our Next.js website. Build … and standardise event tracking frameworks and reusable utilities within the codebase. Collaborate with Software Engineers to ensure seamless event instrumentation across the entire customer journey. Data Layer & Tag Management: Own and evolve the dataLayer schema to support consistent, scalable tracking across analytics platforms. Align data structure with stakeholder needs across product, engineering, and marketing, while supporting business-wide measurement … frameworks. Maintain and troubleshoot data flows across Google Tag Manager (GTM) and the ME+EM codebase. Identify and resolve tracking issues using browser dev tools, proxy software, and automated validation tools. Platform Integration: Integrate and configure analytics SDKs (GA4, Meta Pixel, Segment, etc.) via code and tag management systems. Contribute to the development of server-side tagging More ❯

ANALYTICS MANAGER £45,000–£55,000 HYBRID – LONDON (3 DAYS A WEEK) Please note, this company is unable to offer sponsorship at this time and you must be a UK resident. THE COMPANY This fast-paced digital agency works with some of the most exciting names in Hospitality, Travel, Food & Drink, and Entertainment. With a culture built around creativity … teams Line manage one offshore analytics team member Collaborate across performance and creative teams Rough split: 75% technical work/25% client-facing SKILLS + EXPERIENCE Must haves: Solid Google Tag Manager experience Proven track record in data analysis and reporting Experience managing dashboards (e.g., Looker Studio) Confident presenting data-driven insights to clients Comfortable working in … digital marketing strategy HOW TO APPLY If this sounds like the right next step in your analytics career, send your CV over using the link below. KEY TERMS GTM, Google Tag Manager, Looker Studio, BigQuery, Google Analytics, GA4, Analytics Manager, Digital Agency, Hospitality, Travel, Paid Media, SEO, CRM, CRO, Strategy, Dashboards, Reporting, Data Analysis, Tagging More ❯

PPC Manager, Onsite 5 days in office, 50-60k The Company Join one of the UK's leading automotive tech platforms, disrupting the car servicing industry through innovation and digital performance. With a powerful online presence and fast-growing customer base, this company As the PPC Manager, you'll lead the paid media strategy across Google … of digital trends and implement new tools and strategies About You: 5+ years' experience in PPC campaign management Proven track record scaling high-volume B2C campaigns Advanced skills in Google Ads, Bing, GA4, and Google Tag Manager Data-driven and analytical - strong with performance reporting Comfortable working independently in a fast-paced, digital-first environment Experience … with remarketing, YouTube, or display is a bonus Apply Now You can apply for this role of a PPC Manager now by sending us your CV or by calling us now! Don't forget to register as a candidate too. Derick Senior Consultant Sphere Digital Recruitment currently have a variety of job opportunities across digital so feel free to More ❯

Technical Specification & QA : Draft clear technical documentation for developers, validate tracking implementations, and use diagnostic tools to troubleshoot and enhance accuracy. GA4 Deployment : Oversee the setup and configuration of Google Analytics 4 across web and mobile, ensuring reliable and complete data collection throughout the booking experience. GTM Engineering : Develop and maintain structured tag management solutions in Google Tag Manager to enable efficient deployment of analytics and marketing tools. Collaboration : Work closely with front-end engineers, UX designers, and analysts to embed tracking logic into user-facing features and align with key business metrics. Post-Implementation Support : Continuously monitor data quality, resolve tracking issues, and refine setups in response to shifting business and technical requirements. … Skills & Experience Proven experience in technical digital analytics or implementation engineering, with strong expertise in GA4 and GTM Proficiency in JavaScript, tag templates, and debugging tools like GA Debugger, Tag Assistant, or Chrome DevTools Deep understanding of dataLayer architecture, schema design, and event-driven tracking Familiarity with CI/CD processes, version control, and collaborative workflows with developers More ❯

A fast-growing retailer with a nationwide presence is expanding its digital capability and looking for a skilled Digital Analytics Manager to lead insight generation across its web and mobile platforms. Serving millions of customers, the business is undergoing a digital transformation and needs a data-savvy individual to help shape smarter decision-making across teams. Role & Responsibilities: Develop … frameworks (e.g. A/B testing) and work on campaign attribution initiatives Enable internal stakeholders to make informed, data-led choices Ideal Candidate: Hands-on experience with GA4 and Google Tag Manager implementation Confident working with large datasets; experience with cloud-based analytics tools such as BigQuery is valuable Proven ability to deliver analytical solutions in ecommerce More ❯

data and integrate backend sources Building dashboards and reports to track KPIs across A/B testing, traffic, engagement, conversion and marketing performance Visualising insights using Power BI or Google Data Studio for non-technical stakeholders Working with tools like GA4 and Quantum Metric to provide actionable recommendations to the wider team Supporting data modelling to ensure clean, reliable … YOUR SKILLS You’ll need: Strong SQL experience (especially in BigQuery and GA4 data exports) Hands-on experience with GA4 in a digital or e-commerce environment Familiarity with Google Tag Manager A solid understanding of digital performance metrics and customer journey analysis Background in e-commerce, retail or a similar consumer-focused sector THE BENEFITS Up More ❯

environment ✔ Strong SQL skills + Python or R for deep analysis ✔ Comfortable with tools like GA, Content Square, Appsflyer, Firebase ✔ Visualisation experience (Tableau or Looker) ✔ Comfortable implementing tracking via Google Tag Manager ✔ A/B testing pro with a good eye for trends and anomalies ✔ Clear communicator who can turn data into action 🌀 The vibe: A high More ❯

Website & CRO Manager - Hospitality Central London (3-4 days office based) £50,000 - £60,000 We’re working with a fast-scaling Hospitality business in London to help them find their next Website & CRO Manager . If you want to join a business where pace, experimentation and digital innovation are at the core of their culture, then this … company is aiming to double that footprint by 2028. They are privately owned and PE backed and are on a mission to reinvent digital guest experiences. As their Ecommerce Manager, you will lead the charge in modernising the website's user experience, owning CRO testing, managing key agency relationships and optimising the direct booking journey to reduce reliance on … across checkout, landing pages and user journeys to drive measurable uplift, developing and executing A/B testing. SEO & Tech Assistance: Partner with agencies on SEO execution and marketing tag accuracy via Google Tag Manager. Analytics & Reporting: Deliver insights through data analytics, setting clear, actionable recommendations for stakeholders. Project Management: Lead web-based projects from discovery to More ❯