Market Segmentation Jobs in London

12 of 12 Market Segmentation Jobs in London

Head of Product Marketing

London, United Kingdom
Morae Services India Private Limited
the Product organization, reporting directly to the Chief Product Officer (CPO). This is a strategic leadership position responsible for crafting compelling product narratives, driving high-impact go-to-market strategies, and empowering revenue teams through world-class enablement and education. You will also lead the development of AI-powered sales enablement tools and self-service customer portals that … streamline access to documentation and knowledge across the legal tech ecosystem. You will work closely with customers, internal teams, and the wider legal tech market to surface insights from customer and market signals, inform strategic product decisions, and position Morae as a leader in this dynamic space. This is a high-visibility role that sits at the intersection … product, sales, marketing, and customer success. Key Responsibilities Strategic Product Marketing & Positioning Define and continuously refine product positioning, messaging, and competitive differentiation for Morae's legal tech solutions. Drive market segmentation and persona development based on user insights across law firms, corporate legal departments, and legal ops teams. Translate complex solutions-particularly GenAI-powered offerings-into compelling, customer More ❯
Employment Type: Permanent
Salary: GBP Annual
Posted:

Senior Product Marketing Manager

London, England, United Kingdom
Hybrid / WFH Options
ACI Worldwide
has a global remit and is truly cross functional. The senior product marketing manager is responsible for all aspects of developing global marketing programs including, marketing strategy, marketing mix, market segmentation, buyer persona development, value-based channel messaging framework, content strategy across the full buying journey, and determining value-based sales materials. The role requires a highly enthusiastic … unique value proposition. Enable sales with value-based sales materials across the full buyer journey. Develop strategic relationships with key stakeholdersinternally and opinion leaders externallyto establish brand awareness, coordinate market research and marketing campaign efforts. Focus on marketing effectiveness and performance insights of marketing programs including KPI development. Liaise with the Industry Analyst team on product briefings, RFI, and … product reputation reports. Perform market analysis and competitive research to understand changing market dynamics. Lead internal and external webinars with strong communications and presentations skills. Manages the solution’s marketing budget, track expenses and investfundswisely. Track Marketing ROI and investment for assigned product line. Consults on the planning for key industry events and trade shows with regional marketing More ❯
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Field and Channel Marketing Manager

City of London, London, United Kingdom
Aryaka
and channel teams. The manager will develop strong relationships with various stakeholders, including sales, BDRs, channel partners, and other marketing teams, to ensure a cohesive and effective approach to market penetration and partner collaboration. The ideal candidate will possess strong experience in B2B technology marketing, excellent strategic and execution skills, and the ability to adapt to a dynamic market … lead generation by owning and managing regional marketing efforts. Develop relationships with channel partners, channel account managers, and sales teams to drive integrated marketing campaigns and joint go-to-market activities. Planning and Budget Management Develop quarterly plans that align with market penetration and lead goals, ensuring budget allocation supports these objectives. Manage and report on the regional … and Adaptation Monitor performance against the agreed-upon marketing plan, quickly adapting strategies as required. Report on plan performance both regionally and globally, suggesting corrections and adaptations as needed. Market Dynamics and Strategy Alignment Understand and adapt to changing market dynamics, such as partner engagement, competition, market segmentation, and customer priorities. Align closely with corporate demand More ❯
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Field and Channel Marketing Manager

London Area, United Kingdom
Aryaka
and channel teams. The manager will develop strong relationships with various stakeholders, including sales, BDRs, channel partners, and other marketing teams, to ensure a cohesive and effective approach to market penetration and partner collaboration. The ideal candidate will possess strong experience in B2B technology marketing, excellent strategic and execution skills, and the ability to adapt to a dynamic market … lead generation by owning and managing regional marketing efforts. Develop relationships with channel partners, channel account managers, and sales teams to drive integrated marketing campaigns and joint go-to-market activities. Planning and Budget Management Develop quarterly plans that align with market penetration and lead goals, ensuring budget allocation supports these objectives. Manage and report on the regional … and Adaptation Monitor performance against the agreed-upon marketing plan, quickly adapting strategies as required. Report on plan performance both regionally and globally, suggesting corrections and adaptations as needed. Market Dynamics and Strategy Alignment Understand and adapt to changing market dynamics, such as partner engagement, competition, market segmentation, and customer priorities. Align closely with corporate demand More ❯
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Product Marketing Manager, Small Business

London, England, United Kingdom
卡来
a strategic position that shapes and drives the growth of the business. Reporting to the Head of PMM, SMB, this role develops and maintains a deep understanding of customers, market dynamics/trends and competitors; then leverages these insights to contribute to the design of Sage's global growth strategy and new/updates to value propositions. Summary of … strategy and value proposition for our Small Business, new propositions including areas like Sage for Partners and our Accountant and Bookkeeping Directory. This role focuses on translating customer and market insight into go-to-market strategies, product positioning, and messaging that drives growth and resonates with small business owners, business partners and accountants. This is a hybrid role … with 3 days per week in our London or Newcastle office. Key Responsibilities What I Will Be Doing You'll lead customer and market research to shape product direction and identify new opportunities. Working closely with product, sales, and regional teams, you'll develop value propositions that clearly articulate Sage's benefits and competitive edge. You'll plan and More ❯
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Account Manager (UK)

London, England, United Kingdom
Admirals
Ecosystem, meeting people's life-long needs and making personal financial management easy-to-use, affordable and secure. We are constantly expanding and diversifying our product offerings using the market segmentation and known as the quality market leader throughout the years. Today, Admirals team is over 350 professionals in 18 countries. Why should you become an Admiral More ❯
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Chief Marketing Officer (CMO), AECO

London, England, United Kingdom
Trimble Inc
marketing strategy, leveraging data science, predictive analytics, and generative AI to personalize engagement, optimize campaigns, and scale operations. Evaluate and integrate new AI technologies to enhance content creation, customer segmentation, lead scoring, and lifecycle marketing. Manage and maintain ongoing best in class Marketing Technology (MarTech) infrastructure to support the Trimble marketing ecosystem. Brand & Communications Strengthen and evolve the global … brand, ensuring consistent messaging and market positioning across all channels. Drive executive and segment communications, public relations and thought leadership.. Go-to-Market & Product Marketing Initiatives Own and drive the go-to-market (GTM) strategy, in collaboration with Sales, Product, and Customer Success, to optimize market penetration and growth. Guide competitive intelligence, market segmentation, and customer insights to inform strategic decision-making. Leverage customer insights to align marketing efforts with market needs, driving product adoption and engagement. Marketing Operations & Marketing Performance Drive the Trimble Marketing Transformation (MX) and Marketing Operations (MOPs) to establish efficient campaign & web operations. Align critical Marketing KPIs for MQL conversion rates, Sales Pipeline conversion rates, and campaign ROI More ❯
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Digital Product Manager - Cyber Product Management - Smiths Detection - London

London, United Kingdom
Smiths Group plc
primary mission of the Digital Product Manager is to manage the life cycle (aligned to the PLP) of their digital products in order to generate maximum repeatable income, increase market share, increase profit, ensure return on investment and improve customer satisfaction/experience while responding and aligning to the Division and Group's overall portfolio strategy. The role's … CoE/manufacturing facility) and the Regions, Markets, contract/client, affiliates and partners where applicable. For their allocated portfolio own, create and be responsible for the outward-looking Market Requirements Documents (MRD) and the inward-looking Product Requirements Documents (PRD). Design, implement and drive cross functional activity to ensure the PRD meets the market demand and … all departments to the R&D design team/s, coordinate design review meetings such that New Product Introductions (NPI) meet sales and business objectives. Support Central, Regional and Market Sales and Pursuit team personnel in key situations for Bids & Proposals, providing the technical support and Product Compliance input when necessary. Through periodic review maintain relevant technical content of More ❯
Employment Type: Permanent
Salary: GBP Annual
Posted:

Channel Account Manager III

London, United Kingdom
Avaya Corporation
of Avaya's solutions through the partner ecosystem, creating demand via indirect sales channels. Advocate for and implement Avaya's partner financial incentive programs. Tailor partner offerings based on market segmentation, partner viability, and business models. Collaborate with internal stakeholders and partner teams to foster strong relationships, enhance demand, and increase certifications. Promote Avaya's portfolio expansion and More ❯
Employment Type: Permanent
Salary: GBP Annual
Posted:

Head of Education Sector

London, England, United Kingdom
Faculty
by identifying and prioritising client types, sector focus, and geographies (we have had success in the UK and US so far).You will lead on defining our go-to-market strategy in education and sharpen our core offerings for the sector, help us win new clients, nurture new and existing clients into long-running accounts which drive mutual long … creative insights about AI in education through high-profile speaking engagements and publications Skills And Experience Required Industry expertise: Deep knowledge and experience of the commercial education sector, including market segmentation, key value drivers, and pain points Digital learning expertise: Knowledge of the digital learning or edtech markets, including what is involved in building successful digital learning products … And, a curiosity to continually learn about new capabilities Sales acumen: Skilled at selling and building and cultivating strong relationships with senior clients Creativity: Strong ability to identify new market opportunities and develop differentiated propositions that can set Faculty apart from other firms in the market; ability to be a ‘thought partner’, helping clients ideate and solutionise about More ❯
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Business Development Manager

London, England, United Kingdom
Hybrid / WFH Options
BMS Performance
discovery calls and qualifying inbound leads Leading consultative sales processes and product demos Building commercial proposals and demonstrating ROI Managing opportunities in HubSpot and feeding into GTM strategy Supporting market segmentation and competitor analysis Collaborating closely with leadership to shape sales best practices What We're Looking For 3 to 5 years' experience in a closing role (B2B More ❯
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Head of Education Sector

London, United Kingdom
Faculty
by identifying and prioritising client types, sector focus, and geographies (we have had success in the UK and US so far).You will lead on defining our go-to-market strategy in education and sharpen our core offerings for the sector, help us win new clients, nurture new and existing clients into long-running accounts which drive mutual long … creative insights about AI in education through high-profile speaking engagements and publications Skills and experience required: Industry expertise: Deep knowledge and experience of the commercial education sector, including market segmentation, key value drivers, and pain points Digital learning expertise: Knowledge of the digital learning or edtech markets, including what is involved in building successful digital learning products … And, a curiosity to continually learn about new capabilities Sales acumen: Skilled at selling and building and cultivating strong relationships with senior clients Creativity: Strong ability to identify new market opportunities and develop differentiated propositions that can set Faculty apart from other firms in the market; ability to be a 'thought partner', helping clients ideate and solutionise about More ❯
Employment Type: Permanent
Salary: GBP Annual
Posted: