Senior CRM Lifecycle & Activation Manager
- Hiring Organisation
- Irwin Mitchell
- Location
- Sheffield, South Yorkshire, United Kingdom
- Salary
- £ 60 K
firm's greatest growth opportunities. As Senior CRM Lifecycle & Activation Manager, you'll lead how the business uses CRM, behavioural data and marketing automation to create more effective client engagement throughout the customer lifecycle.Reporting to the Head of Digital, you'll design and deliver lifecycle marketing programmes … that support acquisition, onboarding, retention, re-engagement and cross-sell. You'll work closely with Digital, Marketing Operations and wider marketing teams to create connected, data-driven customer journeys that improve both client experience and commercial performance.What you’ll be doing: Developing the firm's lifecycle marketing ...