Sr. Director Analyst, B2B Marketing DataOps (Remote UK, Remote Ireland)
- Hiring Organisation
- Gartner
- Location
- United Kingdom
- Salary
- £ 100 K
routine audits to maintain high levels of data quality.Cross-Functional Coordination: Collaborating with IT, data engineering, and business leads to ensure data definitions, metadata standards, and quality benchmarks are uniformly applied across the marketing organization.Integration and Data Pipelines Across MarTech/AdTechData Consolidation: Establishing integration architectures that consolidate data … into a single source of truth, such as a centralized data fabric, which enhances marketing personalization and measurement.Pipeline Management: Designing and monitoring reliable data pipelines that can support real-time analytics, reporting, and feed into machine learning or AI-driven decision-making tools.API and Interoperability Standards: Ensuring that integration ...