2 of 2 Multi-touch Jobs in Westminster

5+ years in a marketing analytics, data science, or analytics engineering role with a strong focus on marketing measurement Hands-on experience with multi-touch attribution methodologies and media mix modelling Strong SQL skills experience using it for data manipulation, data analysis, and modelling Direct experience with mobile ...

align partner capabilities with internal Google analytics frameworks. Expert technical understanding of the marketing science landscape, specifically how Marketing Mix Modeling (MMM), multi-touch attribution (MTA), and causal incrementality testing intersect with enterprise advertising needs. Strong general manager mindset with the ability to distill complex technical roadmaps into ...