3 Multivariate Testing Jobs in the North West

Day: Plan, develop, implement, track and optimise all paid marketing campaigns and channels. Create and build campaign strategy, research keywords, analyse competitors and continue testing and optimisation. Maintain and monitor keyword bids, daily and monthly budget caps, impression share, quality score and all top-level account metrics. Generate new … of new paid search marketing initiatives. Increase CTR, quality score, conversions and conversion rates and decrease CPC. Landing page optimisation/implementation. Creative copy testing and optimisation. Competitor analysis. Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, and all facets of paid search following corporate objectives. … clients Monitor and administer web analytics dashboards, reports and essential reporting tools, and highlight areas of importance. Implementation of A/B, splits and multivariate testing across all accounts Maintain excellent working relations with key departments and managers to ensure communication is well delivered throughout. Maintain high-level more »

career enhancing opportunity. The Job... Reporting into the SEO Director/Search Director, the Head of SEO Innovation will be responsible for defining and testing SEO strategies. You'll define best practises, try out new techniques and search opportunities, and analyse successful competitor brands to make sure the business … is not missing a trick. You'll be responsible for: - Researching and testing SEO strategies and theories and documenting them for the wider team. - Managing a team of 3 technical and experimental SEOs. - Running test websites and SEO tools for client brands. - Ensuring their client’s websites are constantly … and driving SEO Strategies, with demonstrable experience in both Technical and Content SEO implementations. - Demonstrable experience with data-driven marketing, a/b and multivariate testing experience, and Web Analytics, with a successful track record of implementing and managing different Digital Marketing Tools to assist better ranking performance. more »

Google, Flashtalking) to stay abreast of new initiatives, technologies, or methods. Collaborate closely with the User Experience team to implement A/B and multivariate testing strategies aimed at continually improving ROI and performance. Align closely with the Finance Team to produce regular cost-level reporting and ensure more »