1 of 1 Performance Analysis Jobs in Slough

the Senior Manager, Market strategy & Performance. As the Business Analyst you will be focused on transforming data into actionable insights that support strategic decision-making across customer insight, marketing performance, and portfolio analysis. This role involves conducting research to understand customer needs, pain points, and procurement processes, as well as supporting the development of customer segmentation and marketing personas. … development and maintenance of customer segmentation, personas, and buying journeys to inform marketing strategies. Perform ad-hoc studies to address specific business questions or challenges. Collaborate with the Marketing Performance Specialist to analyse marketing effectiveness and communicate insights to drive improved ROI. Analyse customer and revenue data across product and service portfolios to identify commercial growth opportunities. Generate actionable … intelligence on industry trends and the competitive landscape in collaboration with Strategy and Portfolio teams. Support the management and continuous improvement of Marketing Performance analysis tools and initiatives. Represent the Marketing team in cross-functional insight projects and ensure marketing needs are reflected. Act as a conduit for competitor and industry intelligence entering the marketing function from other More ❯