Senior Data Analyst
Birmingham, Staffordshire, United Kingdom
Publicis Groupe
support from data leadership and fellow analysts. Core areas of focus for this group include applications in measurement planning and strategy, customer segmentations, testing frameworks, measurement and optimization solutions, performance reporting and analyses, personalization, and forecasting. Responsibilities Lead data analyst for internal and external client project work Subject matter expert (SME) in source tools, platforms, and data flow Understands … guidance Uses insights to provide hypotheses and useful recommendations to the team Qualifications 3-5+ years of industry experience in data science and marketing field Experience in media performance analytics such as attribution modeling, incrementality testing, and advance measurement methodologies Proficiency in common data science coding languages such as in SQL, Python and/or R Practical More ❯
Employment Type: Permanent
Salary: GBP Annual
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