2 of 2 Personalization Jobs in the East of England

troubleshoot data flows (Website/App > Tag/SDK > AEP ingestion > Segmentation > Activation). Segmentation & Audience Activation: Design and implement audience strategies for personalization, retargeting, and lookalike audiences . Apply concepts like frequency capping, sequential conditions, and cross-channel journeys . Troubleshoot low match rates or sync delays with platforms … Platform (AEP), Real-Time CDP, Adobe Launch, Google Ads 360, Tag Managers (GTM), ESPs, Analytics Tools. Specializations: CDP data unification, identity stitching, segmentation, retargeting, personalization, journey orchestration. Digital Marketing Analytics: Campaign measurement (CTR, Conversion Rate, ROAS), audience performance tracking. Data Management: XDM schema design, consent/governance, API-based integrations. ...

The Customer Success Executive will play a crucial role in supporting clients within the business services industry by fostering strong relationships and ensuring their needs are met. This permanent role requires excellent communication skills and ...