Product Marketing Manager
Harrogate, North Yorkshire, Yorkshire, United Kingdom
Redcentric
of the business. Working as part of a small but focussed team, and closely with colleagues across the business, this role is an opportunity to introduce best practice in Product Marketing thinking and execution whilst directly contributing to the wider success and continued growth of Redcentric. AIM OF THE ROLE: The successful candidate will be responsible for development and … of the GTM strategy, working closely with the Marketing Director to build and implement a more customer-centric approach. The primary focus of the role is to translate our product and service portfolio into meaningful value propositions, defining vertical fit and developing content and collateral that supports pipeline generation. This will be a hands-on role, and there will … lifecycle approach to maximise revenue. Development of value propositions aligning our technical capabilities with market needs. Leading on our verticalisation approach, ensuring audience relevance is central. Plan and create product and service sales enablement collateral. Become the connection point between Product Management and Sales, bridging the technical and commercial. Run regular competitor analysis to understand how our propositions More ❯
Employment Type: Permanent
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