Marketing Manager Technology
West London, London, United Kingdom
Hybrid / WFH Options
Hybrid / WFH Options
Staffworx Limited
Deep understanding of MarTech landscape: Comprehensive knowledge of various marketing technology platforms like CRM, DAM, dynamic creative optimization (DCO), GenAI, Deep Learning, CDP, marketing automation tools, email marketing platforms, social media management tools, analytics platforms, etc. Data analysis skills: Proficiency in data manipulation, statistical analysis, and data visualization tools to extract meaningful insights from marketing data. Marketing … expertise: Strong understanding of marketing principles, customer segmentation, and campaign planning. Technical proficiency: Familiarity with programming languages like SQL and basic understanding of APIs to facilitate data integration. Project management skills: Ability to analyse and contribute to complex MarTech projects from planning to implementation Responsibilities Research and recommend appropriate MarTech tools and platforms aligned with client needs, considering factors … into the business Deepening of Martech specialisms and greater alignment and visibility across the group to drive additional value and economies of scale Future-proofing Martech stack to drive media efficiencies and ensure campaign effectiveness through deployment of new capabilities Embedding best practice technologies and championing their adoption to further consolidate technology choices Monitor and analyze the performance of More ❯
Employment Type: Contract, Work From Home
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