Marketing Insight & Analytics Lead - Mat Cover (9 Month FTC)
- Location
- London, United Kingdom
data underpinning Partner closely with Analytics Engineering and Data Engineering teams to ensure martech data flows (AppsFlyer, Google Ads API, Meta Ads API, GCP, Mixpanel) are well-modelled, documented, and trusted Contribute to the design and governance of marketing data models within the broader data platform (Databricks), including gold/… working with advertising platform APIs (Google Ads, Meta Ads) for data extraction and pipeline automation Familiarity with GCP data services and event analytics platforms (Mixpanel or equivalent) Demonstrable experience building data products and self-serve reporting assets used by non-technical stakeholders Track record of designing and analysing incrementality experiments ...