SEO Specialist Jobs in Durham

Search Engine Optimisation Specialist (SEO Specialist)
North East > Durham

The median Search Engine Optimisation Specialist (SEO Specialist) salary in Durham is £33,100 per year, according to job vacancies posted during the 6 months leading to 16 August 2025.

The table below provides salary benchmarking and summary statistics, comparing them to the same period in the previous two years.

6 months to
16 Aug 2025
Same period 2024 Same period 2023
Rank 38 - -
Rank change year-on-year - - -
Permanent jobs requiring an SEO Specialist 2 0 0
As % of all permanent jobs advertised in Durham 0.26% - -
As % of the Job Titles category 0.43% - -
Number of salaries quoted 2 0 0
10th Percentile £31,580 - -
25th Percentile £32,150 - -
Median annual salary (50th Percentile) £33,100 - -
75th Percentile £34,050 - -
90th Percentile £34,620 - -
North East median annual salary £31,200 - -

All Permanent IT Job Vacancies
Durham

For comparison with the information above, the following table provides summary statistics for all permanent IT job vacancies in Durham. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of permanent jobs in our overall sample.

Permanent vacancies in Durham with a recognized job title 461 273 137
% of permanent jobs with a recognized job title 60.58% 83.74% 69.90%
Number of salaries quoted 229 185 100
10th Percentile £25,084 £28,950 £32,500
25th Percentile - £35,000 £38,438
Median annual salary (50th Percentile) £25,087 £45,000 £50,000
Median % change year-on-year -44.25% -10.00% +27.16%
75th Percentile £30,750 £63,750 £60,800
90th Percentile £50,000 £75,000 £69,800
North East median annual salary £30,000 £45,000 £50,000
% change year-on-year -33.33% -10.00% +7.53%

SEO Specialist
Job Vacancy Trend in Durham

Job postings that featured SEO Specialist in the job title as a proportion of all IT jobs advertised in Durham.

Job vacancy trend for SEO Specialist in Durham

SEO Specialist Skill Set
Top 30 Co-occurring Skills and Capabilities in Durham

For the 6 months to 16 August 2025, SEO Specialist job roles required the following skills and capabilities in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Durham region featuring SEO Specialist in the job title.

1 2 (100.00%) SEO
2 1 (50.00%) Advertising
2 1 (50.00%) CMS
2 1 (50.00%) Retail
2 1 (50.00%) Google
2 1 (50.00%) Pay per click
2 1 (50.00%) Marketing
2 1 (50.00%) Graphic Design
2 1 (50.00%) Blog
2 1 (50.00%) Google Analytics
2 1 (50.00%) Email Marketing
2 1 (50.00%) Digital Marketing
2 1 (50.00%) WordPress
2 1 (50.00%) Link Building
2 1 (50.00%) Shopify
2 1 (50.00%) Analytics
2 1 (50.00%) MailChimp
2 1 (50.00%) Performance Metrics
2 1 (50.00%) Google Ads
2 1 (50.00%) Looker
2 1 (50.00%) Actionable Insight
2 1 (50.00%) A/B Testing
2 1 (50.00%) Conversion Rate Optimisation
2 1 (50.00%) Screaming Frog
2 1 (50.00%) Canva
2 1 (50.00%) Content Strategy
2 1 (50.00%) Metadata
2 1 (50.00%) Ahrefs
2 1 (50.00%) HTML
2 1 (50.00%) Photoshop

SEO Specialist Skill Set
Co-occurring Skills and Capabilities in Durham by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (50.00%) CMS
1 1 (50.00%) WordPress
Applications
1 1 (50.00%) Photoshop
Business Applications
1 1 (50.00%) Shopify
Cloud Services
1 1 (50.00%) Canva
1 1 (50.00%) Google Ads
1 1 (50.00%) Google Analytics
1 1 (50.00%) MailChimp
Database & Business Intelligence
1 1 (50.00%) Looker
1 1 (50.00%) Metadata
General
1 1 (50.00%) Advertising
1 1 (50.00%) Marketing
1 1 (50.00%) Retail
Libraries, Frameworks & Software Standards
1 1 (50.00%) HTML
Miscellaneous
1 1 (50.00%) Blog
1 1 (50.00%) Graphic Design
Processes & Methodologies
1 2 (100.00%) SEO
2 1 (50.00%) A/B Testing
2 1 (50.00%) Actionable Insight
2 1 (50.00%) Analytics
2 1 (50.00%) Content Strategy
2 1 (50.00%) Conversion Rate Optimisation
2 1 (50.00%) Digital Marketing
2 1 (50.00%) E-Commerce
2 1 (50.00%) Email Marketing
2 1 (50.00%) Link Building
2 1 (50.00%) Pay per click
2 1 (50.00%) Performance Metrics
Vendors
1 1 (50.00%) Ahrefs
1 1 (50.00%) Google
1 1 (50.00%) Screaming Frog