Digital Analytics Job Trends in Edinburgh

Digital Analytics
Scotland > Edinburgh

The table below provides summary statistics and salary benchmarking for jobs advertised in Edinburgh requiring Digital Analytics skills. It covers permanent job vacancies from the 6 months leading up to 30 December 2025, with comparisons to the same periods in the previous two years.

6 months to
30 Dec 2025
Same period 2024 Same period 2023
Rank - 98 108
Rank change year-on-year - +10 +50
Permanent jobs citing Digital Analytics 0 3 1
As % of all permanent jobs in Edinburgh - 0.25% 0.098%
As % of the Processes & Methodologies category - 0.27% 0.11%
Number of salaries quoted 0 0 1
Median annual salary (50th Percentile) - - £70,000
Median % change year-on-year - - +100.00%
Scotland median annual salary - - £70,000
% change year-on-year - - +47.37%

All Process & Methodology Skills
Edinburgh

Digital Analytics falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills in Edinburgh.

Permanent vacancies with a requirement for process or methodology skills 886 1,130 950
As % of all permanent jobs advertised in Edinburgh 86.19% 95.44% 92.77%
Number of salaries quoted 379 432 761
10th Percentile £25,950 £36,375 £31,750
25th Percentile £28,250 £45,000 £46,250
Median annual salary (50th Percentile) £40,000 £59,430 £62,500
Median % change year-on-year -32.69% -4.91% +4.17%
75th Percentile £70,000 £75,000 £75,000
90th Percentile £87,750 £93,778 £96,539
Scotland median annual salary £40,000 £55,000 £52,500
% change year-on-year -27.27% +4.76% -7.89%

Digital Analytics
Job Vacancy Trend in Edinburgh

Historical trend showing the proportion of permanent IT job postings citing Digital Analytics relative to all permanent IT jobs advertised in Edinburgh.

Digital Analytics job vacancy trend in Edinburgh

Digital Analytics
Salary Trend in Edinburgh

Salary distribution trend for jobs in Edinburgh citing Digital Analytics.

Salary distribution trend for jobs in Edinburgh citing Digital Analytics