B2B Senior Marketing Strategist
Position: Senior B2B Senior Marketing Strategist
Career Level: Manager
Location : London
Accenture is a leading global professional services company, providing a broad range of services in strategy and consulting, interactive, technology and operations, with digital capabilities across all of these services. With our thought leadership and culture of innovation, we apply industry expertise, diverse skill sets and next-generation technology to each business challenge.
We believe in inclusion and diversity and supporting the whole person. Our core values comprise of Stewardship, Best People, Client Value Creation, One Global Network, Respect for the Individual and Integrity. Year after year, Accenture is recognized worldwide not just for business performance but for inclusion and diversity too.
“Across the globe, one thing is universally true of the people of Accenture: We care deeply about what we do and the impact we have with our clients and with the communities in which we work and live. It is personal to all of us.”
– Julie Sweet, Accenture CEO
Join our dynamic B2B customer growth team as a Senior B2B Marketing Strategist. Here you'll play a critical role in driving targeted marketing strategies for high-value clients. We specialise in creating personalised programmes that align closely with our clients' unique business goals.
What you'll do:
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Develop and implement ABM and marketing strategies to engage and nurture key clients and accounts.
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Work across large scale GTM programs.
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Collaborate with colleagues to identify target accounts and create personalised marketing plans.
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Proactively sourcing/engaging clients and creating new business opportunities
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End to end responsibility for originating, scoping, designing and executing multi-channel programmes, including email, social media, and content marketing.
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Analyse programme performance, providing insights and recommendations for optimisation.
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Build strong relationships with key stakeholders to ensure alignment and drive results.
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Stay ahead of industry trends and best practices in ABM and marketing strategy to retain a competitive edge.