Commerce Consultant - Digital Shelf SME

Role: Commerce Consultant - Digital Shelf SME

Location: London, UK

Career Level: Consultant

Accenture is a leading global professional services company, providing a broad range of services in strategy and consulting, song, technology and operations, with digital capabilities across all of these services. With our thought leadership and culture of innovation, we apply industry expertise, diverse skill sets and next-generation technology to each business challenge.

We believe in inclusion and diversity and supporting the whole person. Our core values comprise of Stewardship, Best People, Client Value Creation, One Global Network, Respect for the Individual and Integrity. Year after year, Accenture is recognized worldwide not just for business performance but for inclusion and diversity too.

“Across the globe, one thing is universally true of the people of Accenture: We care deeply about what we do and the impact we have with our clients and with the communities in which we work and live. It is personal to all of us.” - Julie Sweet, Accenture CEO

As a team:

You will be joining our growing Commerce practice, a dynamic group at the intersection of strategy, technology, and artificial intelligence. We help our clients architect and deliver the next generation of commerce. We work on innovative projects with colleagues to drive collaboration from strategy through to implementation, using the latest technologies to help our clients achieve market leadership in a rapidly evolving digital landscape. You'll learn, grow, and advance in an innovative culture that thrives on shared success and diverse ways of thinking.

In our team you will learn:

• How to shape and deliver sophisticated, future-forward strategies that solve real-world digital shelf challenges for leading global brands.
• To advise clients on the impact of emerging technologies, including Generative AI and Agentic Commerce, on their digital shelf and commerce media strategies.
• How to translate executive-level business objectives into cutting-edge, actionable recommendations on the digital shelf.

As a Commerce Consultant - Digital Shelf SME, you will:

• Lead Client Engagements: Collaborate with clients to identify their key business challenges, evaluate digital commerce maturity, and design tailored Digital Shelf and Commerce solutions.
• Develop Digital Shelf Strategy: Architect strategies to optimize product content, data, and assets for superior performance across critical channels like marketplaces, D2C, and retailer websites.
• Advise on Future Commerce Trends: Act as a subject matter expert on the evolving commerce landscape, guiding clients on the impacts and opportunities presented by AI and Agentic Commerce.
• Drive Content & Data Strategy: Align product data and content strategies with business goals, overseeing syndication to maximize visibility, searchability, and conversion.
• Guide Technology Deployment: Support clients through the implementation of Digital Shelf technologies, including PIM, DAM, syndication tools, and eCommerce platforms.
• Leverage Analytics for Optimization: Use Digital Shelf analytics tools to evaluate content performance, generate data-driven insights, and recommend actions to enhance the customer experience.
• Foster Cross-Functional Alignment: Work across client functions (e.g., Marketing, IT, Supply Chain) to align strategies, break down silos, and drive measurable business outcomes.

We are looking for experience in the following skills and experience:

• Proven experience in Digital Shelf strategy, digital commerce, eCommerce transformation, or a related field.
• Expertise in the Digital Shelf ecosystem, with deep knowledge of Product Experience Management (PXM), DAM, and Syndication platforms, and proven experience driving performance across Marketplaces, eRetailers, and Commerce Media networks.
• Deep understanding of how digital assets, product content, and data are created, managed, and syndicated to drive performance.
• Knowledge of emerging trends in commerce, including the application of AI and Agentic Commerce on the digital shelf.
• Strong ability to use analytics tools to measure, interpret, and optimize digital shelf performance.
• Demonstrated success in engaging with cross-functional stakeholders and delivering impactful digital experiences.
• Excellent communication, analytical, and problem-solving skills, with a strong consulting acumen to translate complex requirements into actionable recommendations.

Set yourself apart:

• Professional certification or proven expertise in one or more leading Content-Supply Chain, Digital Shelf or Commerce Media platforms (e.g., Salsify, Aprimo, CommerceIQ, Pacvue).
• Background in consulting or agency environments delivering large-scale digital commerce or content transformation projects.
• Experience in developing business cases for new commerce technologies and a perspective on the future of retail.