Martech Consultant

Martech Consultant

London

CL9

Accenture Song is where you can accelerate your career in a dynamic and innovative digital marketing team that redefines how organisations connect with customers and deliver value.  We are a fast growing division dedicated to crafting transformative digital experiences at scale. 

We are looking for someone to join the Customer Technology Team within the Marketing Practice to support the growing technology portfolio, specifically around Customer Data Platforms (CDPs).  Supporting our clients across a wider range of industries to deliver cutting edge technology.

Grow alongside our global network of talent and help drive impactful change for some of the world’s biggest brands.

About the Role:

You will be a crucial part of our Customer Tech team supporting on the delivery of Personalisation Strategies with clients wanting to drive customer centric experiences.  The successful candidate will need to have a particular expertise in Marketing Automation and Customer Data Platforms.  Particular focus areas will be:

• Customer Data Strategy: Understanding data-driven approaches for audience building and segmentation for marketing campaign activation

• Personalisation and decisioning strategies and capabilities

• Data Orchestration: Integrating data seamlessly across platforms

• Product ownership, business analysis, project management (agile) and core consulting skills

• Strong technical understanding of commercial platforms in the personalization and CDP domains