CRM Manager (London Area)

Excited to be supporting this fast-growing, creatively driven tech business on its mission to make unique, collectible experiences more accessible to a global audience. As they continue to expand their international customer base, they’re now looking for an experienced CRM & Email Marketing Manager to join the team.

This is a fantastic opportunity to be part of a company that combines creative ambition with smart, data-led digital strategy.

With a highly engaged global community, the CRM & Email Marketing Manager will take ownership of their sophisticated email lifecycle – spanning everything from onboarding and engagement, through to product launches and post-purchase nurture.

If you're someone who enjoys combining structured campaign planning with compelling storytelling, this could be the perfect next step.

The Role:

• Lead the development and execution of CRM and email marketing campaigns across global product releases
• Build automated and manual campaign journeys to drive engagement and customer conversion
• Design and implement structured audience segmentation for each launch
• Own the A/B testing roadmap to continually refine content and audience strategy
• Use behavioural and transactional data to drive insight and decision making
• Collaborate cross-functionally with design, content, sales, and product teams to ensure cohesive messaging and execution
• Create and maintain dashboards and performance tracking in collaboration with data teams

You:

• Strong knowledge of CRM tools (e.g. Hubspot, Klaviyo or similar)
• Proven experience owning end-to-end email marketing strategy in a fast-paced, customer-focused environment
• A sharp analytical mindset with a creative eye – you enjoy testing, measuring, and optimising
• Confident with data segmentation, customer journeys, and performance analytics
• Excellent communication and stakeholder management skills
• A track record of success in a CRM/email marketing role within a start up or fast-scaling company
• A passion for building engaging digital experiences that connect with customers